SentientSports uses advanced AI to help professional sports teams and organisations enhance their decision-making both on and off the pitch. We help our clients utilise forward-looking AI by performing long-term simulations to properly assess decisions' impact, offering them objective data driven assurance and risk analytics. Using research-driven technology we extract real insights and value from sports data for practitioners in white box explainable format. To date, this has mainly focused on creating risk analytics and assurance for team owners and financiers in player recruitment and M&A. Within football, we have created 14 proprietary AI metrics to give club owner's "forward-looking" analytics, where we assess: - Teamwork - integration of a new player into a new playing environment - Tactical fit of new players acquired - ROI potential for future profit/loss - Data driven player valuation - Team/club valuations based on overall asset base and likelihood of future performance (relegation/promotion) We can then use these to assess impacts on performance of a team over the coming season. This in turn allows the stakeholders to see which players have a greater chance of being successful leading to more effective and transparent transfer spending. SentientSports technology is applicable to the global sports market (FIFA, NFL, NBA, ICC, World Rugby etc.) impacting the entire value chain including fans, clubs, players and lenders. Sentient aims to make the sports industry more efficient, transparent and data focussed using cutting-edge AI.
