Overview

Purity Ltd provides consulting services delivering innovative and pragmatic strategy, marketing and channel solutions. Clients have included public, private and not for profit businesses in New Zealand and the Pacific. The strategy project for Jacks of Fiji won the Fiji National University’s 2017 Fiji Business Excellence Prize. Current work includes to developing and commercialising the Aria AI personal dementia advisor concept, which was a finalist in the 2022 University of Auckland Velocity $100k Challenge technology incubator competition.