Pura Panela is changing the way we consume sugar in Europe introducing Panela from Colombia. Panela has been the sugar of choice in Colombia for many generations. 100% natural alternative to refined sugar - Raw sugar cane juice, dehydrated through an artisan process to retain minerals flavour. Pura Panela works closely with the farmers to source the best quality Panela and generate a positive impact for the communities that produce it. Natalia, the company's founder is originally from Colombia, she firmly believes in the product and the positive impact that its international commercialisation can bring to the country. Colombian coffee has enjoy its fair share of popularity in Europe and the rest of the world. Panela is the perfect complement to coffee and is also ideal for baking. Pura Panela is a brand that reflects in a very unique and authentic way the qualities of the product. It is vibrant and colourful. It really offers something different to the consumer's lifestyle. The Panela sachets for the food service are the prefect complement to a good cup of coffee and the retail bags are ideal to take home from the local supermarket shelf. Pura Panela is proud to introduce its new innovative packaging made using biodegradable sugar cane too.
