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Pacific Consulting Group

Business Consulting and Services

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Pacific Consulting Group

Overview

Pacific Consulting Group (PCG) helps companies create products and service experiences that earn high customer adoption, satisfaction, loyalty and value. We excel at developing a clear line of sight into the needs, preferences and values of customers. The company was founded in 1980 by two Stanford-trained marketers who saw an opportunity to provide more impetus to the customer satisfaction movement by developing innovative techniques with analytical rigor. Today, PCG remains a boutique customer research and innovation firm that brings smarter customer analytic and innovation solutions to the marketplace. We are based in Redwood City, California with staff around the country. We approach each project as a unique endeavor, but popular services include: • Qualitative research: mobile ethnography, focus groups, interviews, journaling • Quantitative studies and analysis: market segmentation, product optimization, customer satisfaction/loyalty • Customer experience (CX): journey mapping, CX design, and service innovation • Service process improvement: process streamlining, service operations restructuring, service/channel optimization. For more information, please contact us PCG Staff on LinkedIn, e-mail us at at info@pcgfirm.com, or visit our website: http://www.pcgfirm.com/. Call us to discuss how to fast forward to customer success.

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