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Mimi So International

Retail Luxury Goods and Jewelry

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Mimi So International

Overview

Mimi So International is an American luxury lifestyle jewelry brand based in New York City. Our founder, Mimi So, seamlessly blends bold graphic lines with organic, whimsical motifs throughout her artistic collections. The brand is carried nationally in luxury retailers such as Neiman Marcus and Betteridge, specialty stores including Just One Eye, and internationally at Isetan in Tokyo among others. The Mimi So impact on fashion is a modern approach to fine jewelry, taking the contemporary woman from day to evening. Our jewelry is designed and handmade in our New York City atelier, by our own team of skilled craftsmen. Our atelier, overlooking Rockefeller Plaza, hosts everyone from high profile clients and international collectors, to young couples seeking their first engagement ring. We offer private appointments, to enable clients to experience the warm, personal service in Mimi So style. Mimi So is one of the four members of the executive board of the Council of Fashion Designers of America (CFDA), serving as Treasurer.