Overview

Meaningful Tourism is the new paradigm for the post-pandemic development of global tourism first coined by Prof. Dr. Wolfgang Georg Arlt in 2021. It enhances in a holistic way the predominantly supply-side orientated Sustainable Tourism approach and the focus on restricting the behaviour of visitors in the Responsible Tourism approach towards a concept which covers both demand and supply side and concentrates on the positive effects for all stakeholders involved, who are not just confronted with their sins and with necessary restrictions, but receiving in return for the development of Meaningful Tourism positive results. Using Quality and Satisfaction of all stakeholders as the basic Key Performance Indicators, the interests of the guests/visitors, host communities, staff, companies and organisations, governments and the environment are taken into account, allowing the Forward Proofing of destinations and companies in their sustainable and profitable development as well as a offering career paths for employees and increased benefits for the host communities. Meaningful Tourism takes into account the new demands and behaviour of domestic and international tourists in the second decade of the 21st century.