Overview

Insighta is a boutique research firm specializing in understanding people and their behaviour. We use data and cutting edge analytics to surface insights about your customers, clients, and employees. We facilitate growth of your organization at every stage of development. Using a diverse set of scientific approaches we gather data, test ideas, and identify barriers to growth. In the early stages we help your company establish its place in the market by evaluating product-to-market fit. As your organization grows we optimize user experience on your website or mobile app to push it to the next level. And as the needs of your customers change over time we use data and analytics to identify key actions that will keep you at the cutting edge of your industry. At Insighta, we combine the rigor of true science with behavioural scientists’ broad understanding of people, their thought processes, and their behaviours to deliver data-driven insights to drive action and growth in your organization.