Overview

Ignite! is a boutique communications firm committed to helping brands tell their story. Ignite! offers complete strategy development in the areas of marketing, public relations, internal communications, corporate communications, media relations, advertising, sales, direct mail, email marketing and social media to name a few. We are your complete source for your communications strategy. What is Integrated Marketing Communications (IMC)? The American Marketing Association defines Integrated Marketing Communications (IMC) as “a planning process designed to assure that all brand contacts received by a customer or prospect for a product, service, or organization are relevant to that person and consistent over time.” Simply put, by streamlining all internal and external communications an organization can achieve a higher level of consumer awareness. An IMC process ensures that no matter who may be speaking about your organization, the message is the same.