Dynamic and disruptive we are more than just a soft drinks company. We are a vision of what’s possible when passion meets purpose. Our mission: Manufacturing Done different! Done better! From audacious roots to manufacturing dominance It all started with a rebellious concept: to create a drink that dared to defy. Skinny (our Tonic & Mixer brand) born from our founder's fearless journey for sugar free euphoria, transcended a personal health crusade; a statement to spark change. The journey from inception to industry-leading manufacturing was no easy experience. HDG faced down the giants of manufacturing constraints, turning each ‘no’ upside down and under the bold leadership of our Founder and CEO, a Type 1 diabetic, HDG didn't just join the industry—we set out to lead it. With relentless vigour, we carved a niche where others saw barriers, turning 'impossible' into 'I'm the architect of possibility'. HDG's expansion from a single brand (Skinny) to a manufacturing powerhouse is a story written with authenticity. Our 50,000 sqft manufacturing plant isn't just a facility; it's a validation of our genuine commitment to excellence. We're on a relentless quest to upend the soft drinks industry, armed with a clear ambition: to deliver drinks that resonate with the shifting health and taste desires of consumers, anchored by our prowess in sugar reduction and commitment to never use artificial sweeteners. We do it different! We do it better!
