Grace Creative is a women-owned advertising, branding, and creative agency that deeply understands how to reach the most empowered consumers in history: women over 50. Our partners are seasoned advertising professionals with combined 75 years experience, 50+ creative awards and 0 facelifts. We're the real thing. There are roughly 76 million baby boomers in America right now – the largest generation in the U.S. population. Someone turns 50 every 7 seconds. And slightly more than half of them are women. These women make 85% of the purchasing decisions in their households. That’s not just a lot of groceries, paper products and cosmetics. It’s also a lot of electronics, healthcare, cars, entertainment, furnishings, travel, financial products and clothing. Recognizing the huge – and often undervalued – opportunity that baby boomer women represent to companies, we started Grace Creative, an advertising and marketing agency that understands how to connect with the most powerful consumer group in history. We believe: -There’s a reason that the Fortune 500 companies with the most female directors outperformed those with few or none - With only 3% of all creative directors at ad agencies being women, it’s more lucky than likely that you’ll get advertising that actually speaks to women - Baby boomer women are ignored and misrepresented by advertisers - over 90% say advertisers just don’t get them Women think differently, purchase differently and run things differently. That’s why we’re different. Grace Creative. Let’s talk.
