Overview

Friends Electric is the consultancy of Chris McLellan, a growth marketer and business automation/AI consultant based in Ottawa and Toronto. Chris works mostly with startups and innovation teams within larger organizations to develop growth and automation strategies, teams, and operations. Example 1: Problem: Company X is wants to focus its limited customer service staff on supporting high-value customers. Solution: design and integrate a multi-lingual chatbot to manage lower-tier customer support enquires. Example 2: Problem: Company Y wants to focus its marketing team on high-growth channels (such as Inbound marketing) Solution: implement an AI-based platform to automate (and auto-optimize) all performance-based channels. Example 3: Problem: Company Z is able to make their inside sales team leaner and more effective. Solution: integrate AI-based sales augmentation tools that auto-populate custom data, market information, and sales history. Example 4: Problem: Startup A is in Seed/Series A stage and needs to develop an investable go-to-market strategy. Solution: develop and operationalize a lean, cost-conscious growth strategy with measurable short-term goals. Friends Electric Services: Marketing Stratgey Marketing Operations Partnership Marketing Marketing Automation (AI-based marketing) Sales Augmentation (AI sales) Customer Service Automation (chatbots) To get in touch, open our chatbot and type "consultant": https://askai.ada.support Chris is also the founder and lead volunteer at Ask AI. Ask AI is an educational nonprofit focusing on building a more inclusive applied artificial intelligence sector in Canada. Ask AI events have featured expert presenters from MaRs, Layer 6 AI, Ada Support, Nudge AI, StackAdapt, and Needls. We also host a podcast and develop a free educational chatbot named"Em".