Folk
Advertising ServicesView the employees at
Folk-
Claudia Milord Vice-présidente exécutive, directrice générale
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LeMoyne, Quebec, Canada
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Rising Star
Lucile Duhoux Strategic Planner-
Greater Paris Metropolitan Region
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Rising Star
gary bla bla Gardener at Folk Strategies-
Australia
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Rising Star
Axel BESSE Strategic planner-
Montreal, Quebec, Canada
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Rising Star
Fanny Chabot Executive Vice-President, Brand Strategy chez Folk-
Montreal, Quebec, Canada
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Rising Star
Overview
We are a brand strategy consulting studio. We specialize in brand strategy, expression and stewardship. Brand Strategy: Brand audit - Qualitative research (consumers, customers, employees) - Industry and cultural trends analysis - Brand insights and opportunities - Brand positioning and architecture Brand Expression Internal and external communication strategy - Messaging strategy and grid (value proposition) - Brand verbal identity - Naming strategy Brand Stewardship: Internal culture communication strategy - Customer experience communication strategy (CX) - Brand training sessions - Strategic support to internal teams for brand implementation
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