Overview

BluHorn® is a web-based media buying software program designed to organize, schedule and report media buys, whether for broadcast TV, cable TV, radio, outdoor or print and digital media. This software, which was created by media buyers for media buyers, was developed with the input of more than 50 small to midsize advertising, marketing and digital media firms throughout the United States. BluHorn aims to provide the best media buying solution available at a price point that is affordable for small to midsize firms. We’ve worked to create a solution for all agencies, whether an agency buys one platform or many medias in various markets. The software is web-based, requiring no downloads to computers or server storage. Access your data anywhere there is an Internet connection. We integrate with Nielsen and Comscore ratings, and Quickbooks Online for billing. BluHorn campaigns can span multiple media types with worksheets that allow multiple vendors in each category. Every update takes place in real-time, updating summaries after each keystroke. Our software allows buyers and planners to take the media process full-circle. Planning and buying are just the beginning. We offer traffic management, invoice reconciliation, posting and reporting...all within the same easy-to-use platform! BluHorn provides live demonstrations, training and software support, which help to make your media buying process faster and more efficient. If you have questions or would like to learn more, please visit www.bluhorn.com.