Виктория Снежкова (Александрова)

Growth Mentor at Хекслет
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Contact Information
Location
Russia, RU
Languages
  • Русский Native or bilingual proficiency
  • Английский Limited working proficiency
  • Французский Elementary proficiency

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Daria Agafonova

Виктория настоящий профессионал своего дела - не только вдумчивый и внимательный аналитик, который следит за всеми изменениями в отрасли, но и менеджер, который может выстроить оптимальные процессы не только внутри команды, но и при работе с заказчиком. Работать с Викторий очень легко и приятно даже в условиях стресса и жестких дедлайнов.

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Credentials

  • Soft skills для руководителя
    Нетология
    Oct, 2020
    - Sep, 2024
  • Экспертная оценка пользовательских интерфейсов
    USABILITYLAB LLC
    Nov, 2013
    - Sep, 2024

Experience

    • Growth Mentor
      • May 2021 - Present

      Business mentoring Business mentoring

    • United Arab Emirates
    • Computer and Network Security
    • 1 - 100 Employee
    • Growth Mentor
      • May 2022 - Present

      Marketing, Sales, Business mentoring Marketing, Sales, Business mentoring

    • Growth Mentor
      • Feb 2022 - Present

      Marketing, sales, business mentoring Marketing, sales, business mentoring

    • Business & Personal Growth mentor
      • May 2021 - Present

      Co-Founder flosmentis.online Helping people & companies to implement scaling best practices and improve processes, to remove growth barriers and develop human potential and in order to business and human life quality growing Co-Founder flosmentis.online Helping people & companies to implement scaling best practices and improve processes, to remove growth barriers and develop human potential and in order to business and human life quality growing

    • Russian Federation
    • Professional Training and Coaching
    • 100 - 200 Employee
    • Business Unit Owner
      • Mar 2020 - Jan 2021

      Soft skills business unit creation & development Soft skills business unit creation & development

    • United Kingdom
    • Business Consulting and Services
    • CEO
      • May 2019 - Oct 2019
    • Head of Marketing and Sales
      • Apr 2017 - May 2019
    • Russian Federation
    • Software Development
    • 700 & Above Employee
    • Senior Internet Marketer
      • Dec 2016 - Mar 2017

      − Digital marketing. − Analytics. − Business analysis. − Digital Branding. − UX analysis. − Digital marketing. − Analytics. − Business analysis. − Digital Branding. − UX analysis.

    • Russian Federation
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Internet marketer
      • Nov 2015 - Sep 2016

      − Digital marketing: promotion strategy, paid marketing activities management at all stages (planning, setup, conduct, analysis, optimization), subsequent analysis. − Analytics: forecast models, business unit analytics, tactic analysis (convertion rate, ROI, etc). − Analytical tools management: from idea & technical specification to acceptance testing. − Digital Branding. − UX analysis. − Digital marketing: promotion strategy, paid marketing activities management at all stages (planning, setup, conduct, analysis, optimization), subsequent analysis. − Analytics: forecast models, business unit analytics, tactic analysis (convertion rate, ROI, etc). − Analytical tools management: from idea & technical specification to acceptance testing. − Digital Branding. − UX analysis.

    • Project manager (Main page)
      • May 2015 - Aug 2015

      * Main page (desktop & mobile) project management since idea to release. * Convertion rising ideas creation, structuring, effectiveness prognoses and realization till prototype. Post analyze ideas realization. * Business unit collaboration in order to release cross-portal tacks (such as social autorization, new security methods, etc.) * Content, UX experiments and its subsequent analysis. * Event design for Main page (desktop & mobile) since idea to release. * Main page (desktop & mobile) project management since idea to release. * Convertion rising ideas creation, structuring, effectiveness prognoses and realization till prototype. Post analyze ideas realization. * Business unit collaboration in order to release cross-portal tacks (such as social autorization, new security methods, etc.) * Content, UX experiments and its subsequent analysis. * Event design for Main page (desktop & mobile) since idea to release.

    • Russian Federation
    • Technology, Information and Internet
    • 700 & Above Employee
    • Senior Analyst
      • 2013 - Apr 2015

      • Comprehensive technological solutions analysis: estimating effectiveness on planning phase, effectiveness evaluation after tools connection (client analysis, internal analysis for tool optimization / company’s profit evaluation).• Business analytics: internal department activity analysis in order to make business decisions.• Developing, testing, implementing new analytical methods including non standard methods (multi factor analysis with segmentation, forecast models, growth analysis, etc).• Project management in case of analytical tools automatization since technical tasks till production.• Collaboration management with other departments: analytics, working with big data, developers, sales.• Cases for technological solutions sale. Show less

    • Senior Analyst, Key Mediaplanner
      • Jan 2011 - Apr 2013

      • Analytical product development for key clients: needs diagnosis (in need in connection with other departments), product concept creation, identifying product strengths and weaknesses, product prototype creation, search and data product analysis, final product creation, product analysis for improvement.• Analytical products planning, creation, startup, effectiveness evaluation & development: post-click, post-campaign, competitive analysis, advertising potential, adv audit• Team coordination to adapt the product for the market & product continuous development.• Client's advertising trategic planning at Yandex commercial services in accordance to market conditions (including the effectiveness of various marketing channels, brand activity and competitive environment changes).• Usability & landing page analysis by heuristic and scenario methods, based on expert assessments Yandex.Metrika / Google Analytics data to increase conversion. Show less

Education

  • Московская академия экономики и прва
    специалист, Деловое администрирование и менеджмент, общее направление
    2007 - 2012

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