Élyson Sotti Panhan
Marketing manager at Giramille- Claim this Profile
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Inglês Full professional proficiency
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Português Native or bilingual proficiency
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Espanhol Limited working proficiency
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Italiano Full professional proficiency
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Alemao Elementary proficiency
Topline Score
Bio
Experience
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Giramille
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United Kingdom
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Entertainment
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1 - 100 Employee
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Marketing manager
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Feb 2019 - Present
Giramille, Dandico's key brand, which is an agency and Audiovisual Production company, is present in seventy-two countries Position: Google Ads and Youtube Ads Consultant and Analyst (Beginning) - Marketing and Leadership Analyst (Currently) At Giramille, I started as a Consultant and Google Ads and Youtube Ads Analyst, and over time, my performance and skills were recognized, leading me to a higher position within the company. Now, I am a member of the Marketing and Leadership Analysts team, performing important functions such as marketing analysis and leadership, directing the team and generating content according to market trends. In this position, my main functions include: Development of promotions and campaigns: responsible for the development and execution of marketing campaigns, promoting our products and services in several channels, including social networks, email marketing, content marketing, among others. Support to the implementation of planned actions: as a marketing analyst, I work together with the development and sales team, providing support in the planning and execution of marketing actions, ensuring that the planned actions are executed effectively. Participation in the creation of new products or services: my involvement in the development of new products and services is essential for Giramille to remain updated and relevant in the market. Based on market and trend analysis, I work together with the development and sales team to create new products and services that meet customer needs. Monitoring metrics and performance indexes: I use my analytical skills to monitor the performance of marketing campaigns, identifying strengths and weaknesses and making necessary adjustments to improve overall performance. Show less
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Senac PR
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Brazil
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Education Administration Programs
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700 & Above Employee
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Teacher
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Mar 2023 - Present
As a professor of digital marketing and marketing for social networks at Senac, I feel a great passion and dedication for teaching and contributing to the professional development of my students. I teach sporadically to students in the municipality of Arapongas, most of whom are micro and small entrepreneurs in search of marketing techniques and tools to boost their businesses. My teaching methodology is based on a practical approach, always looking for examples and real cases of success, as well as cutting-edge tools and techniques, making learning more effective and up-to-date. I love seeing my students progress and I'm very happy to be able to contribute to the success of their businesses. The sense of accomplishment I have as a teacher is second to none and I continue to look for new ways to improve myself as an educator and help my students achieve their goals. Show less
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Brazilian Pet Foods S/A
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Brazil
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Food and Beverage Manufacturing
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1 - 100 Employee
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Marketing manager
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May 2021 - Feb 2023
Product creation, brand implementation and visual identity construction, process structuring, migration and internalization of the endomarketing sector. Creation and implementation of a marketing and interior design sector, focused on satisfying the demands of brands; Foster, Street Dog, Snow Dog, Blog, Floop, Dunga, Dunguinha, Show Dog, Pitoko, Pitukão, Ringo, Foxy, Nutridog, Nutricat, Snow Cat, Farejador, Master Dog, Magic Dog, Freddy's, Ptty, Wily, Street Cat
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Marketing and Communication Coordinator
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May 2021 - Feb 2023
During my tenure as Marketing Manager, I led a team of professionals in Design and Advertising, in addition to guiding more than 100 salespeople throughout Brazil. I am pleased to have contributed to the development of six brands and the launch of 150 new SKUs. My responsibilities included creating sales strategies, coordinating advertising campaigns across multiple channels, and developing new products.I oversaw the Design and Advertising teams, ensuring their activities were carried out efficiently and effectively, and managed budgets for advertising campaigns and point of sale (POS) materials. I was also responsible for maintaining and updating the company's website and developing artwork for social media, banners, flyers and catalogs for 27 brands. I created physical packaging for pet food products, taking into account customer preferences.My leadership, management and organizational skills have significantly contributed to the company's growth and success. One of my main achievements was the development of sales strategies that increased the company's market share. Coordinated advertising campaigns across multiple channels, including social media, email marketing, TV and radio, resulting in significant returns. My budget management skills led to strategic investments and cost savings.I am proud of the results I achieved during my tenure and believe that my experience and skills are valuable assets for any employer. Show less
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Magos Digitais
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Brazil
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Advertising Services
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Director
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Oct 2019 - Feb 2023
As founder of Grupo Magos, my role was to organize artistic teams from the most diverse areas, in addition to structuring sales processes and remote collaboration. I managed the creative department, being responsible for Facebook and Google Ads campaigns, customer visits and maintenance, hiring new design and sales professionals. I also followed the entire artistic production and evaluated whether the results were in accordance with the proposal. In addition to managerial functions, I was also responsible for creating company content, including producing product presentation videos. Managed Google Ads and Meta Ads campaigns, ensuring target audience reach and increased conversions. The experience as founder of Grupo Magos also provided significant learning in terms of leadership and team management. In addition, working with professionals from different areas and forming a multidisciplinary team added a lot of value to my knowledge. The international experience I acquired in Italy also allowed me to learn the Italian language and prospect international clients. All this contributed to my personal and professional development. The group exists, "firm and strong" even today! (2023) Show less
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Gain
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Ukraine
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Technology, Information and Internet
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Art Director
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May 2019 - Jul 2019
As Art Director, I managed a team of graphic design professionals, being responsible for the entire creative department. My main duties included approving and improving the pieces created by the writer and the design team, as well as overseeing the creation of strategies for paid traffic and guiding the team, progressing and directing the campaigns. My main functions included: Review and improve the pieces created by the writers and art directors, ensuring they were aligned with the company's vision and the client's needs. Supervise the creation of paid traffic strategies and guide the team to ensure the success of the campaigns. Develop and conduct workshops for clients and other interested parties throughout the national territory, offering consultancy both in person and online. Thanks to my leadership and expertise in graphic design, I was able to significantly increase the quality and efficiency of the creative department, contributing to the company's success and customer satisfaction. Show less
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Mega Pc 10 Tecnologia E Informatica
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Brazil
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Retail
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Coordinator and Professor
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Jan 2012 - Nov 2013
I acted as coordinator, instructor and teacher in several visual arts courses, such as Adobe Photoshop, AutoCAD 2D, Corel Draw, Manual Illustration, Computer Technician and Electronic Technician. As a supervisor, I coordinated and trained new visual arts instructors, focusing on Adobe Photoshop. During my time as Coordinator, instructor and teacher, I was responsible for teaching theoretical and practical classes to students of different levels, from beginners to advanced. I used a variety of teaching methodologies to ensure that all students understood and applied the concepts learned. In addition, I was responsible for creating didactic content for each of the courses, ensuring that students had access to the most up-to-date and complete materials for their learning. I also created assessments and tests to assess student performance, offering constructive feedback so they could improve their knowledge. As a coordinator, I supervised and trained new visual arts instructors, with a special focus on Adobe Photoshop. I was responsible for candidate selection, training, mentoring and performance evaluation. I made sure that the new instructors were aligned with the institution's policies and procedures, as well as the objectives of each course. Ultimately, I created a stimulating and productive learning environment, motivating students and instructors to achieve their goals. My experience as a coordinator, instructor and teacher was fundamental to the success of each course, offering complete and quality training to all students who attended them. Show less
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Education
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Faculdade Venda Nova do Imigrante – FAVENI
Postgraduate Degree, Gestao de Equipes em Marketing -
Faculdade Venda Nova do Imigrante – FAVENI
Postgraduate Degree, Artes VIsuais -
Faculdade Venda Nova do Imigrante – FAVENI
Postgraduate Degree, Marketing Digital -
UNINTER Centro Universitário Internacional
Graduacao, Design Gráfico -
UNINTER Centro Universitário Internacional
Graduação, Marketing