Experience

Vindija

• Croatia
• Food and Beverage Services
• 1 - 100 Employee

• Head of Sales Region (RS, BiH, MK, KOS, MNE)

  • Jan 2022 - Present



MEGGLE Croatia | MEGGLE Hrvatska

• Croatia
• Dairy Product Manufacturing
• 1 - 100 Employee

• Sales and Marketing Director

  • Apr 2019 - Jan 2021



Nestlé

• Switzerland
• Food and Beverage Services
• 700 & Above Employee

• National Sales Manager

  • Oct 2018 - Apr 2019

  Distributor Management (leading route to market change)

• Business Development Manager - General Manager

  • Oct 2017 - Oct 2018

  Country Business Management

• Nestlé Purina PetCare Market Development Organization Manager

  • Dec 2015 - Oct 2017

  • Managing Trade Marketing departments in Croatia, Slovenia, Bosnia• Managing distributors in Slovenia, Bosnia (from financial, sales, trade marketing perspective)

• Distributor Manager

  • Feb 2015 - Nov 2015

  • Setting up cooperation with distributor• Handling of distributor (from financial, sales, trade marketing perspective)

• Key Account Executive

  • Apr 2013 - Jan 2015

  • Achievement of targeted sales• Analyze customers (sales performance, product portfolio; pricing, activities) and develop customers business plan • Negotiate annual business plan with customer• Maintain continuous & efficient use of allocated trade funds for the assigned customer• Perform pre and post evaluation on all assigned customer activities to ensure optimal use of trade funds

• Category Channel Sales Development Nescafe Dolce Gusto and Confectionery

  • Feb 2010 - Apr 2013

  I have launched Nescafe Dolce Gusto concept (from TM perspective). Building up Confectionery business in Croatia (from TM perspective). Creating category channel plan for each category and follow up execution. Direct cooperation with sales and marketing (aligning on brand plan, field sales plan, targets, gap closing activities...).

• Sales Representative

  • Jun 2009 - Feb 2010

  Daily visits of dedicated stores. Executing 6 steps of sales in each store.

• Logistics Manager

  • Mar 2007 - Jun 2009

  Leading Logistics department. In charge for import, export, transport, warehousing. Line manager to 5 employee.

• Logistics Assistant

  • Sep 2005 - Feb 2007

  Handling operational daily requirements