Zuzana Kaločová

Brand Marketing Manager at STILL Czech Republic
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Contact Information
us****@****om
(386) 825-5501
Location
Prague, Czechia, CZ
Languages
  • angličtina Professional working proficiency
  • čeština Native or bilingual proficiency

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Experience

    • Czechia
    • Mechanical Or Industrial Engineering
    • 1 - 100 Employee
    • Brand Marketing Manager
      • Jan 2022 - Present

    • Czechia
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Specialist
      • Feb 2020 - Dec 2021

      Definovaní a naplňování dlouhodobé globální marketingové strategie a corporate identity ALEF Group ve spolupráci s Cisco. End-to-end rozvoj marketingových a PR aktivit v rámci produktového portfolia Cisco, definovaných dlouhodobou globální strategií rozvoje produktů a brandu. Řízení a výběr subdodavatelů, agentur a médií. Návrh a správa kvartálních rozpočtů a jejich alokace pro dané aktivity. Řízení a správa claimování prostředků za ukončený kvartál. Dohled a řízení všech daných aktivit od návrhu až po vyhodnocení. Správa sociálních sítí a grafických materiálů, plánování a realizace online – offline eventů a konferencí, online kampaně, webové stránky, mailingy, datasheety, produktové prezentace, produkce audio – video contentu, product launche, PR články a sponzoring. Zakladatelka projektu #CiscoGeek.Defining and fulfilling the long-term global marketing strategy and corporate identity of ALEF Group in cooperation with Cisco. End-to-end development of marketing and PR activities within the Cisco product portfolio, defined by a long-term global product and brand development strategy. Selecting subcontractors, agencies and media. Creating and claiming quarterly budgets and their allocation. Implementing and executing online & offline events and conferences, online campaigns, websites, mailings, datasheets, product presentations, production of audio & video content, product launches, PR articles and sponsorship. Founder of the #CiscoGeek project.

    • Sweden
    • Events Services
    • Overall Room Manager
      • Aug 2019 - Jan 2020

      Volunteer position. Coordinated and supervised Students' Nobel NightCap for more than 1800 guests. Team leader of 20+ workers across various teams. Volunteer position. Coordinated and supervised Students' Nobel NightCap for more than 1800 guests. Team leader of 20+ workers across various teams.

    • Account Manager
      • Jan 2018 - Dec 2018

      Created efficient marketing campaigns, and built long-lasting client relationships. Oversaw numerous digital campaigns, including engaging with target audiences and boosting reach with strategic ad placements. Created efficient marketing campaigns, and built long-lasting client relationships. Oversaw numerous digital campaigns, including engaging with target audiences and boosting reach with strategic ad placements.

    • Head of Info Center
      • Jun 2017 - May 2018

      Volunteer position. Managed a team of 15+ people and ensured that all teams, events and logistics ran smoothly. Successfully designed and maintained inventory management system. Volunteer position. Managed a team of 15+ people and ensured that all teams, events and logistics ran smoothly. Successfully designed and maintained inventory management system.

    • Back Office Support
      • Nov 2016 - Oct 2017

      Performed administrative support for Czech funds, prepared documents for processing and digitization. Performed administrative support for Czech funds, prepared documents for processing and digitization.

    • Czechia
    • Electric Power Generation
    • 700 & Above Employee
    • Back Office Manager
      • Sep 2014 - Sep 2016

      Oversaw communication with foreign suppliers of CEZ Group. Hired, managed and trained team members, established and monitored goals. Team leader of 5-7 workers. Oversaw communication with foreign suppliers of CEZ Group. Hired, managed and trained team members, established and monitored goals. Team leader of 5-7 workers.

Education

  • Metropolitní univerzita Praha
    Bakalář (Bc.), Mediální studia
    2018 - 2022
  • Södertörn University
    Media Studies
    2019 - 2020

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