Zul Kamuradin

Senior Business Development & Account Executive at Our Grandfather Story (OGS)
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Singapore, SG

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Erika Cleo Foo

I worked alongside Zul for several months for a series of content marketing videos, and was thoroughly impressed with how effortlessly Zul facilitated the entire production schedule whilst also managing our expectations as clients. Zul was clear and concise in all his communications with us, and was always able to foresee and address our concerns appropriately. Zul is also brilliant at partner and stakeholder liaison, and is hands-down one of the best client/account managers I've ever had the pleasure to work with.

Suhaina Adam

Zul exemplifies his signature email sign-off ‘positive vibes’ - his positive attitude at work is something you can’t missed. Despite the demanding tasks, tight timelines or client challenges that came his way, he carries on without a beat, and continually strives to improve himself and/or the processes in his environment. As his manager, what stood out for me was that he constantly sought feedback on his work performance and genuinely takes each advice to heart and keeps trying to be a better version of himself every single day - this truly showed how mature he is beyond his years. Besides that, he is also extremely likeable and has a knack for building good relationships with the people around him and even the toughest of clients. His personality combined with his flair for content will be sure to value add to any team he joins. It’s been such a pleasure to work with him and I’m sure if he keeps up with his passion and enthusiasm for this industry, he’ll continue to go very far!

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Experience

    • Singapore
    • Online Audio and Video Media
    • 1 - 100 Employee
    • Senior Business Development & Account Executive
      • Feb 2022 - Present

    • Business Development & Account Executive
      • Feb 2020 - Jan 2022

      Part of OGS’ Business Team where we actively source for new business opportunities and oversee collaborations with clients via sponsored content under @ourgrandfatherstory and its animation arm, O+ by OGS and food channel, nOm by OGS. Some notable campaigns include: • Made with Passion - A tripartite collaboration between Singapore Brand Office (SGBO), Enterprise Singapore (ESG) & Singapore Tourism Board (STB) - A series featuring Bee Cheng Hiang and Bengawan Solo that reached an audience of over 1.1+ Million and garnered 900,000+ views and 18,000+ engagements. • Singapore Kindness Movement (SKM) - In a long-term partnership together with SKM, OGS created and pushed out content on kindness and neighbourliness as a part of the SKM campaign and managed to share authentic stories of kind acts by people across Singapore reaching an audience of over 2.3+ Million and garnered 70,000+ engagements. • Economic Development Board (EDB) - a 3-part video series featuring Huggies, DHL Singapore and Adisseo Aquaculture Station to spotlight new and diverse job opportunities created for Singaporeans. Show less

    • Singapore
    • Advertising Services
    • 1 - 100 Employee
    • Account Executive
      • Jul 2017 - Aug 2018

      - Managed clients’ social media accounts and worked closely with clients on a day-to-day basis, giving strategic advice to meet their marketing needs. - Took the lead in introducing ‘trend-jacking’ efforts for the agency’s clients. It involved creating an internal initiative where the latest news would be reviewed and created into content for the respective client’s social media pages where we deemed fit. This was to ensure that the content we created was widely shared on social media organically. Clients include: • Central Provident Fund (CPF) - Part of the team that successfully pitched and retained CPF as a client for the 5th year and beyond. - Worked under intense pressure where we managed multiple crises. We formed an internal initiative to ensure there were quick turnarounds for urgent posts for the client. • Tesco Singapore - Managed an influencer engagement programme where I managed more than 10 influencers/content creators. I secured partnerships with the likes of renowned Mod-Sin Chef, Willin Low and ieatishootipost for the campaign. • Mitsui Sumitomo Insurance Group (MSIG) - Part of the team that took over from its incumbent agency and managed MSIG's social media accounts. - Implemented 'trend-jacking' efforts for its creative work to improve its social posts performance. Show less

    • Corporate Communications Intern
      • Oct 2016 - Mar 2017

Education

  • RMIT University
    Bachelor's degree, Professional Communication
    2018 - 2019
  • Singapore Polytechnic
    Diploma, Communication and Media Studies
    2014 - 2017

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