Digital Strategist/Analyst

• Jul 2021 - Present

Digital Marketing Coordinator

• Jul 2020 - Present

- Manages a team of digital marketing interns including creating training material and lesson plans - Rich content creation and copywriting - Social media management and strategic consulting - Website design and development - Assisting at photo and video shoots - PR activities and coordinating with media and suppliers - General digital organisation – scheduling, cost monitoring etc. - Coordinating new campaigns digitally - includes but not limited to: launching paid ads, creating content for awareness, updating social platform cover images - Briefing designers and other suppliers as required - Reporting: Using data to translate into results-driven campaigns, competitor analysis and monitoring the businesses target audiences Achievements: - Awarded employee of the quarter in my first 3 months at Hudson Homes (October 2020) - Marketing team was a 2020 annual Real Estate Australia excellence awards finalist in the marketing category - Developed, coordinated and presented a fortnightly paid and organic social media report, presenting data on paid advertising, leads, and engagement. - Implemented a corporate social responsibility calendar for Hudson Homes - Created monthly content calendars for, ensuring all business services would be covered off each period whilst still keeping the content relevant and engaging.

Digital Marketing Coordinator

• Jul 2020 - Present

- Management of third party delivery services including UberEats, Deliveroo and Menulog - Management of ongoing updates and daily promotions for the 'STACKED Rewards' mobile app - Email Automation for 'STACKED Rewards' app database nurturing - Rich content creation and copywriting - Social media management and strategic consulting - Website design and development - Search Engine Optimisation - Assisting at photo and video shoots - PR activities and coordinating with media and suppliers - General digital organisation – scheduling, cost monitoring etc. - Coordinating new campaigns digitally - includes but not limited to: launching paid ads, creating content for awareness, updating social platform cover images - Briefing designers and other suppliers as required - Reporting: Using data to translate into results-driven campaigns, competitor analysis and monitoring the businesses target audiences

Digital Marketing Coordinator

• Jul 2020 - Present

Digital Marketing Coordinator & Messenger Bot Specialist

• Apr 2017 - Jul 2020

- Lead a team of social assistants, graphic designers and videographers - Provided a high level of administrative support in the implementation of marketing campaigns. - Coordinated the production and distribution of marketing support materials and communications - Monitored competitive landscapes - Developed content that connects with the client’s audience and drives conversions - Created and presented marketing plans that drive higher conversions and brand awareness - Managed the design of EDM's and printed newsletters - Acted as the first responder for client’s business enquiries through social media - Uploaded blog articles to WordPress websites, including copywriting, webpage flow and overall webpage design - Answered phone enquiries, prepared for meetings and other general in-house administration

Crew Member/Barista

• Jul 2014 - Mar 2018

- Prepared food using food safety methods to ensure the food is cooked to a delicious and safe standard. - Interacted with customers taking their orders and upselling products, whilst ensuring their complaints were handled and their overall experience was outstanding! - Prepared coffees and other McCafe food to a high standard. Often had to close the cafe meaning I had to clean all of the equipment and the machine. - Prepared food using food safety methods to ensure the food is cooked to a delicious and safe standard. - Interacted with customers taking their orders and upselling products, whilst ensuring their complaints were handled and their overall experience was outstanding! - Prepared coffees and other McCafe food to a high standard. Often had to close the cafe meaning I had to clean all of the equipment and the machine.