Zoe Cope

Design Director at VIA Studio
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • Japanese (elementary level reading, writing and speaking) -

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Design Director
      • Jan 2023 - Present

      - Works with Strategists to establish direction and creative vision for client priorities - Collaborates with team to translate marketing goals into clear creative & visual strategies Art Direction & Design on assigned projects - Understands how design supports strategy, project management and web development and acts as a line of communication across disciplines - Supports, motivates and encourages creative team - Works with project leadership in project planning and what tasking - Allocates creative budget and expenditures on projects - Shows strong conceptual ability and help lead brainstorming sessions with creative team - Continuously champions the strategic and audience goals of a project - Day-to-day design lead / tactical guidance (tools / best practices / etc) Show less

    • United States
    • Advertising Services
    • Co-Founder, Executive Creative Director, Brand Designer
      • Jul 2020 - Present

      - Lead Brand Designer and Creative Director for all editorial, lifestyle, and e-commerce projects including photography, brand design, web design, and content creation. - Originated and implemented successful clients services and processes. - Organized all creative materials to ensure their smooth transition to the client. - Supervised photoshoots, negotiated costs and usage, and sourced production crew. - Sourced, hired, trained, and lead a team of design contractors. - Lead Brand Designer and Creative Director for all editorial, lifestyle, and e-commerce projects including photography, brand design, web design, and content creation. - Originated and implemented successful clients services and processes. - Organized all creative materials to ensure their smooth transition to the client. - Supervised photoshoots, negotiated costs and usage, and sourced production crew. - Sourced, hired, trained, and lead a team of design contractors.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Associate Creative Director
      • Jul 2022 - Nov 2022

      - Conceptualized campaign vision by harnessing original graphics, photography/videography, social media, and other marketing materials. - Oversaw the creative department by hiring, training, assigning, scheduling, and mentoring staff, including contractors.- Established creative department standards for production, productivity, quality, and client service.- Collaborated with marketing and social departments, aligning team priorities with business objectives to deliver high-quality work on time and on budget.- Developed visual strategies and techniques for the team implementation. - Analyzed market trends, consumer needs, pop culture, and the competitive landscape. - Originated and implemented new production processes across departments. Show less

    • Art Director
      • Dec 2021 - Jul 2022

      - Conceptualize campaign vision, harnessing original graphics, photography/videography, social media, and other marketing materials - Oversee the art department by hiring, training, assigning, scheduling, and mentoring staff, including contractors - Establish art department standards for production, productivity, quality, and client service aligned with Kinship’s vision - Collaborate with marketing and social departments, aligning team priorities with business objectives to deliver high-quality work on time and on budget - Develop visual strategies and techniques for the team implementation - Analyze market trends, consumer needs, pop culture, and the competitive landscape - Present or oversee the presentation of final concepts and coordinate production and dissemination for cross-organizational use Show less

    • United States
    • Media Production
    • 1 - 100 Employee
    • Production Coordinator
      • Sep 2018 - Sep 2020

      - Worked in tandem with Executive Producer and Production Manager to oversee budgets and assist with production research. - Created internal and client facing presentations. - Worked with Executive Producer and Production Manager to define, setup, and manage schedule for completion of the work on the production. - Created and managed organizational assets that were utilized throughout the company. - Worked in tandem with Executive Producer and Production Manager to oversee budgets and assist with production research. - Created internal and client facing presentations. - Worked with Executive Producer and Production Manager to define, setup, and manage schedule for completion of the work on the production. - Created and managed organizational assets that were utilized throughout the company.

    • United States
    • Retail
    • 1 - 100 Employee
    • Event Branding + Marketing Coordinator
      • Aug 2017 - Aug 2020

      - Planned, executed, and led online marketing tactics including newsletters and social media advertisements. - Lead the social media + marketing team to maintain strong brand presence across Instagram and Facebook. - Researched the motivations of users and consumers to better understand company goals. - Put forth carefully planned strategies to improve company business. - Branded each event to speak to the company’s core values, and attractvisitors yielding in high product sales. - Liaison between event artists and company owners. - Handled all in-house graphic design work for events and promotional materials. - I devised and implemented their Mystery Box intake form for when they needed to shift from being a physical storefront to having virtual shopping offerings during COVID-19’s quarantine. They received over seven hundred orders in the first month. Show less

    • Associate Creative Director and Studio Manager
      • Dec 2018 - Jul 2019

      - Assisted in Creative Directing brand photoshoots, and handled production of them. - Directly managed the scheduling of all tours, photoshoots, and events. - Managed and was responsible for the production, installation, and maintenance of all artworks. Working closely with artists and company owner. - Created and organized the company retail distribution systems. - E-commerce implementation and SEO management. - Assisted in Creative Directing brand photoshoots, and handled production of them. - Directly managed the scheduling of all tours, photoshoots, and events. - Managed and was responsible for the production, installation, and maintenance of all artworks. Working closely with artists and company owner. - Created and organized the company retail distribution systems. - E-commerce implementation and SEO management.

    • Co-Owner
      • 2013 - Feb 2019

      - Creative Director for all company lookbook photoshoots, and handled production. - Graphic design for packaging design and marketing materials. - Website design and SEO management. - Designed and fabricated original jewelry pieces. - Lead for marketing and store outreach. - Creative Director for all company lookbook photoshoots, and handled production. - Graphic design for packaging design and marketing materials. - Website design and SEO management. - Designed and fabricated original jewelry pieces. - Lead for marketing and store outreach.

    • Belgium
    • 1 - 100 Employee
    • Event Branding + Social Media Manager
      • Feb 2016 - Jul 2018

      Moodboard creating, Instagram + Facebook management Moodboard creating, Instagram + Facebook management

    • United States
    • Design
    • Floral Artist
      • Feb 2017 - Feb 2018

      Managed the physical storefront and inventory, created floral arrangements, and did on site wedding floral decor Managed the physical storefront and inventory, created floral arrangements, and did on site wedding floral decor

    • Production Lead
      • Jun 2014 - Jan 2017

      Handling bronze and silver casting production (clean up, texturing, findings fabrication, soldering, patina) and packaging for Tiro Tiro Jewelry. Studio and business operation experience. Handling bronze and silver casting production (clean up, texturing, findings fabrication, soldering, patina) and packaging for Tiro Tiro Jewelry. Studio and business operation experience.

    • Apprentice
      • May 2013 - May 2014

      Silver and Gold Fill Soldering, Fabrication, Cleanup and Finishing, Data Entry, Organization Silver and Gold Fill Soldering, Fabrication, Cleanup and Finishing, Data Entry, Organization

Education

  • Academy of Art University
    Bachelor of Fine Arts (BFA), Metal and Jewelry Arts
    2010 - 2014
  • Alchimia Contemporary Jewellery School of Florence Italy
    Certification of Completion, Metal and Jewelry Arts
    2011 - 2011
  • University of South Carolina
    2009 - 2010
  • Crossroads School for the Arts and Sciences
    High School Diploma
    1996 - 2009

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