Zita Watkin

General Manager Marketing and Communications at Megara (Australia) Pty Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Melbourne Area, AU

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5.0

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Greg Kay

Zita is a highly motivated hard worker with extensive experience in industrial design and marketing - she is very results focused.

Karlie-Jane Hogg

My recommendation of Zita comes with the highest respect. Zita has been a dream to work with, her knowledge is experienced, up to date and second to none. Zita is a pleasure to work with, very professional, detailed and forward thinking. She displays intregity, effency and is a very approachable person.. I have personally learnt everything I know in printing, display & packaging design to date from Zita and I use this knowledge everyday. It is always a pleasure meeting with Zita to discussed marketing and future projects. I look forward to working with Zita more in the future.

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Experience

    • Australia
    • Plastics Manufacturing
    • 1 - 100 Employee
    • General Manager Marketing and Communications
      • Feb 2022 - Present

    • Plastics Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Jul 2021 - Present

    • Business Consultant
      • Oct 2018 - Present

    • Australia
    • Printing Services
    • 1 - 100 Employee
    • General Manager Marketing
      • Mar 2017 - Mar 2019

    • Marketing Manager
      • Mar 2011 - Mar 2019

      Responsible for the next generation of Marketing at ADG

    • Australia
    • Retail
    • 1 - 100 Employee
    • Company Secretary
      • Aug 2015 - Mar 2019

    • Australia
    • Plastics Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Aug 2008 - Feb 2011

      • Created and implemented marketing plan with a newly created Marketing Team • Manage and co-ordinate “Brand Refresh” project. • Promote and mentor sales and design personnel on new product offerings • Manage and design co-promotion activities with trade and brand partners. • Work on special design projects with key customers to further develop client partnerships in order to grow future sales. • Achieve market leader status in POP “D4S” though trade and brand partner education (via editorials, speaking opportunities, case-studies and awards). • New corporate website - Re-design, re-write, and roll-out to market. www.megara.com.au

    • Chief Designer and Product Manager, Iconic Luminaires by Megara (Australia)
      • Dec 1999 - Feb 2011

      • Created a new product-line to distinguish Megara from other manufacturers, positioning the business as more than just a manufacturer, but rather as a creative innovator of polypropylene folding-carton designs. • Designed “Iconic and Architecturally Inspired” flat packed concepts: Sydney Opera House Light, Guggenheim Lamp and Sydney Harbour Bridge Light. • Sell concepts to specialty retailers. • Co-ordinated design registration and licensing agreements. • Manage stock holding and replenishment schedules. • Designed new stand-alone “Iconic Luminaires” branding, including website: www.iconiclamp.com

    • Design Manager
      • Jun 2000 - Oct 2004

      • Managed creative product design service. • Managed pre-press, industrial and graphic design prior to production. • Innovate and create unique packaging, stationery and POS display concepts.

    • Innovations Manager and Mentor (part time)
      • Jan 2005 - Aug 2008

      Responsible for mentoring new designers and sales people: understanding and implementing client briefs, extrapolating design limits, handling unique product offerings, driving product innovation.Established POS display offering to market. Prior to 2004, POS was an infrequent and reactive product offering. Grew POS product representation to over 70% of the total revenue generated from finished-product sales. Designed and marketed quick assemble grocery hangsell – POP N STOCK (TM).  Manage, design and write for: Industry trade shows, new product launches (sell-sheets and samples), industry awards.

    • Australia
    • Higher Education
    • 700 & Above Employee
    • Student
      • 1991 - 1996

Education

  • Swinburne University of Technology
    Bachelor of Industrial Design (Hons.), Packaging, Furniture, Art History
    1991 - 1996

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