Experience

ZITON A/S

• Denmark
• Maritime Transportation
• 100 - 200 Employee

• Business Development Director

  • Sep 2019 - Present

  Strategic Planning - Establishing ZITON China BD team and taking charge of daily management of the office and personnel. - Mapping Chinese offshore wind power market. Completed Chinese Market Overview Report, Regional Markets Reports (Jiangsu, Guangdong, Zhejiang and Fujian province), Clients (wind farm owners & OEMs) Analysis Report, MCR (Major Component Replacement) Market Potential Anticipation Report, Jack-up Vessel Demand Report, etc. - Forming ZITON China strategy plan and business setup both on short- and long-term perspectives. - Localizing European advanced experience and business model, developing the products and services that suits for Chinese market. Business Development - Developing potential clients (wind farm owners and OEMs) to build and develop good relations. Until now ZITON China has been qualified by China Energy Group, Shanghai Electric, Goldwind and Envision, etc., established strategic partnership with Keen Offshore Engineering, seeking for the opportunity of establishing JV. - Advertising and Promotion. Conducted the participation of ZITON China in Beijing CWP twice, advertised the company through official channels and social medias. Attended more than 20 important events or conferences to promote ZITON’s products and brand. - Developing and managing supplier resources, including Chinese ship management company, ship brokers, shipyards, etc. Summarized the local standard and management details of jack up vessel operation in China, drafting improvement plan accordingly. Coordinated shipyards and brokers resources to support ZITON’s vessel acquisition plan for Chinese and European market from both technical and commercial perspectives. - Ensuring compliance with local regulation and applying for preferential policies from local government. Show less



Goldwind

• China
• Industrial Machinery Manufacturing
• 700 & Above Employee

• Business Development Senior Manager

  • Sep 2014 - Sep 2019

  International Key Account Management -International KA development. Responsible for new supplier qualification program, finally officially and in written announced as a Qualified Supplier for Enel Green Power, EDF R, Engie, E.ON as well as EDPR, and received increased volume of bidding invitations in total of 4.2GW from the 5 target accounts. -Project bidding and management. Responsible for project tracking, process control, internal coordination and database management, etc. -Internal improvement. Implementing improvement actions internally according to the issues found during supplier audit. Chinese Key Account Management -Implementing strategic cooperation through establishing cooperative platform with SOEs, such as INES platform with Power China, IIARE with Energy China(CGGC). -Project bidding support and management. Show less

• Senior Marketing Manager

  • Sep 2014 - Dec 2016

  - Marketing activity organization. Planed and implemented marketing roadshow in Pakistan, Iran and Brazil, invited representatives from local developers, construction companies, consulting agencies and financing institutions to participate in the activities to expand brand influence.- Advertisement and promotion. Advertising in overseas platforms such as The Economist, meanwhile making promotion video and leading the establishment of Goldwind International website.- Government relation management. Maintaining and expanding the relationship with China National Energy Administration, Ministry of Commerce, Sinosure, EIBC, etc. through demand responses, composing industry reports and policy suggestions. Show less



China Chamber of Commerce for Import and Export of Machinery and Electronic Products

• International Trade and Development
• 1 - 100 Employee

• Trade Promotion Specialist

  • Jun 2013 - Sep 2014

  - Responsible for composing market research as well as industry analysis report, some of which were reported to The General Office of Central Committee, The General Office of state council and The General Office of Ministry of Commerce.- Organizing overseas trade promotion delegation and kinds of exhibition activities. In 2011, as the director of Clean Energy Hall, the opening ceremony host and forum emcee, participated in the organization of China International Exhibition for Green Energy and Innovative Technology, which achieved a total profit of more than 7 million yuan. Show less

• Trade Promotion Specialist

  • Jan 2009 - May 2013

  - Responsible for composing market research as well as industry analysis report, some of which were reported to The General Office of Central Committee, The General Office of state council and The General Office of Ministry of Commerce.- Organizing overseas trade promotion delegation and kinds of exhibition activities. In 2011, as the director of Clean Energy Hall, the opening ceremony host and forum emcee, participated in the organization of China International Exhibition for Green Energy and Innovative Technology, which achieved a total profit of more than 7 million yuan. Show less



University of Science and Technology Beijing

• China
• Higher Education
• 1 - 100 Employee

• Tutor

  • Sep 2006 - Jul 2008

  - Taking charge of 130 undergraduates. - Responsible for students’ scholarship and title of honor evaluation, student loans identification, students’ psychological construction, etc. - Directed and participated in the fourth "Meet the Future" students’ variety show as the director and actor. - Taking charge of 130 undergraduates. - Responsible for students’ scholarship and title of honor evaluation, student loans identification, students’ psychological construction, etc. - Directed and participated in the fourth "Meet the Future" students’ variety show as the director and actor.