Zena Mekkawy

Business Development and Marketing Officer at Bellevue Medical Center - Lebanon
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Contact Information
us****@****om
(386) 825-5501
Location
Al-Mansuriyya, Mount Lebanon Governorate, Lebanon, LB
Languages
  • English -
  • French -
  • Arabic -
Skills

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Bio

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Credentials

  • Become a Digital Marketing Specialist
    LinkedIn
    Mar, 2022
    - Nov, 2024
  • Email and Newsletter Marketing Foundations
    LinkedIn
    Mar, 2022
    - Nov, 2024
  • Introduction to Graphic Design
    LinkedIn
    Mar, 2022
    - Nov, 2024
  • Learning Local SEO
    LinkedIn
    Mar, 2022
    - Nov, 2024
  • Marketing on Instagram
    LinkedIn
    Mar, 2022
    - Nov, 2024
  • SEO: Keyword Strategy
    LinkedIn
    Mar, 2022
    - Nov, 2024
  • SEO: Link Building
    LinkedIn
    Mar, 2022
    - Nov, 2024
  • SEO: Videos
    LinkedIn
    Mar, 2022
    - Nov, 2024
  • Social Media Marketing: Strategy and Optimization
    LinkedIn
    Mar, 2022
    - Nov, 2024
  • Content Marketing Foundations
    LinkedIn
    Feb, 2022
    - Nov, 2024
  • Google Ads Essential Training
    LinkedIn
    Feb, 2022
    - Nov, 2024
  • Marketing on Facebook (2020)
    LinkedIn
    Feb, 2022
    - Nov, 2024
  • Negotiating Your Leadership Success
    LinkedIn
    Feb, 2022
    - Nov, 2024
  • Persuading Others
    LinkedIn
    Feb, 2022
    - Nov, 2024
  • Social Media Marketing Foundations
    LinkedIn
    Feb, 2022
    - Nov, 2024
  • Advanced Consumer Behavior
    LinkedIn
    Jan, 2022
    - Nov, 2024
  • Advanced Persuasive Selling: Persuading Different Personality Types
    LinkedIn
    Jan, 2022
    - Nov, 2024
  • Communicating with Charisma
    LinkedIn
    Jan, 2022
    - Nov, 2024
  • Google Analytics 4 (GA4) Essential Training
    LinkedIn
    Jan, 2022
    - Nov, 2024
  • How to Be Promotable
    LinkedIn
    Jan, 2022
    - Nov, 2024
  • SEO Foundations
    LinkedIn
    Jan, 2022
    - Nov, 2024
  • Developing Your Emotional Intelligence
    LinkedIn
    Nov, 2021
    - Nov, 2024
  • Marketing Foundations
    LinkedIn
    Nov, 2021
    - Nov, 2024
  • Digital Marketing Foundations
    LinkedIn
    Oct, 2021
    - Nov, 2024
  • Creating Great First Impressions
    LinkedIn
    Apr, 2020
    - Nov, 2024
  • Improving Your Listening Skills
    LinkedIn
    Apr, 2020
    - Nov, 2024
  • Managing a Diverse Team
    LinkedIn
    Apr, 2020
    - Nov, 2024
  • Tips for Writing Business Emails
    LinkedIn
    Apr, 2020
    - Nov, 2024

Experience

  • Bellevue Medical Center - Lebanon
    • Lebanon
    • Hospitals and Health Care
    • 200 - 300 Employee
    • Business Development and Marketing Officer
      • May 2022 - Present

      Implement marketing, advertising and awareness campaigns for various hospital services. Handle design and PR activities. Handle hospital’s digital media channels and business development projects. Implement marketing, advertising and awareness campaigns for various hospital services. Handle design and PR activities. Handle hospital’s digital media channels and business development projects.

  • Hikma Pharmaceuticals
    • United Kingdom
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Medical representative
      • Aug 2012 - Mar 2022

      Promoting Anti-infective medications for professional healthcare, by meeting both the business and scientific needs. Launching new medical product. Attending and organizing medical exhibitions, conference and meetings. Setting action plans, forecasts and analyzing IMS data. Keeping aware of new development in the medical field to determine its effect on company’s strategies. Contributing to various related marketing project as well. Promoting Anti-infective medications for professional healthcare, by meeting both the business and scientific needs. Launching new medical product. Attending and organizing medical exhibitions, conference and meetings. Setting action plans, forecasts and analyzing IMS data. Keeping aware of new development in the medical field to determine its effect on company’s strategies. Contributing to various related marketing project as well.

  • Natrol
    • Beirut District, Lebanon
    • Medical Representative
      • Nov 2011 - Jul 2012

      Promote nutraceutical medication for doctors and pharmacists. Promote nutraceutical medication for doctors and pharmacists.

  • Curves
    • United States
    • Health, Wellness & Fitness
    • 700 & Above Employee
    • Fitness trainer and instructor, Sales, Promotion
      • Feb 2010 - Nov 2011

      Create health and fitness programs to help clients achieve specific health and fitness goals. Instruct and advise clients on the best way to use fitness equipment. Promote the unique concept of Curves to new customers. Conducting Awareness campaign related to health. Create health and fitness programs to help clients achieve specific health and fitness goals. Instruct and advise clients on the best way to use fitness equipment. Promote the unique concept of Curves to new customers. Conducting Awareness campaign related to health.

Education

  • ESA BUSINESS SCHOOL
    Master's degree, Specialized Master in Marketing and Communication
    2022 -
  • Holy Spirit University of Kaslik - USEK
    Master's degree, Pharmacology
    2013 - 2015
  • Beirut Arab University
    Bachelor of Science (BS), Biochemistry
    2007 - 2011
  • College Saint Sauver- Joun
    Life Science, Liife science
    1992 - 2007

Community

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