Zellie Vaz (Friedman)

Managing Director of Organic Social at Power Digital Marketing
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San Diego County, California, United States, US

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Experience

    • United States
    • Advertising Services
    • 500 - 600 Employee
    • Managing Director of Organic Social
      • Jan 2022 - Present

      San Diego, California, United States

    • Director of Organic Social Media
      • Dec 2017 - Jan 2022

      Greater San Diego Area

    • Social Media Manager
      • Mar 2016 - Dec 2017

      Greater San Diego Area -Creation/management of monthly social content calendars -Daily management of assigned social accounts across all social channels -Lead communication as point-person and strategy development to ensure objectives align with client goals

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Enterprise Client Success Manager
      • Nov 2014 - Mar 2016

      Charlotte, North Carolina Area -Manage & update client accounts for efficient communication and integration -Consult with clients to provide customized campaigns that maximize results -Optimize retargeting campaigns and on-site marketing efforts

    • United Kingdom
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Assistant Manager
      • May 2011 - Nov 2014

      Myrtle Beach, South Carolina Area -Supervised store independently with 25+ customers shopping at one time -Responsible for pricing merchandise at a mark-up that generated both sales and maximum profit -Creatively merchandised 3,000 sq. ft. store single-handedly on a weekly basis -Created Facebook postings using Photoshop that were viewed by over 8,000 potential customers

    • Sales Associate - Key Holder & Digital Design Assistant
      • Aug 2013 - May 2014

      Greater Nashville Area, TN Sales: -Dedicated expertise of all products in store -Heavy concentration on customer service management (CRM) Social Media and Digital Design Assistant: -Create and design labels, Constant Contact emails, recipe cards, and brochures -Collaborate with owners to establish Twitter, Facebook, Pinterest, and blog postings reaching over 8,000 potential customers that generated interest and sales

    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Fashion Merchandiser
      • Apr 2013 - Aug 2013

      Nashville, TN -Event promotion, preparation, and execution -Communicated with local stylists and accounts to distribute samples and orders, Business-to-business (B2B) sales experience -Sorted, organized, tagged, and labeled garments needing to be shipped -Created eye-catching, creative deliverables to increase consumer awareness through social media -Systematically organized inventory sent to over 200 boutiques using Microsoft Excel

    • United States
    • Retail
    • 1 - 100 Employee
    • Sales Associate - Key Holder
      • Mar 2011 - Jul 2013

      Greater Nashville Area, TN -Extensive customer service, i.e. know names, like, dislikes, style, etc -Performed customer needs assessments to match desired product with customer -Driven to meet monthly sales goals while cultivating a sense of sales team unity

    • United States
    • Entertainment
    • 1 - 100 Employee
    • Social Media Strategist
      • Aug 2012 - Dec 2012

      Charleston, South Carolina Area -Created & managed company’s Twitter and Pinterest -Organized client’s information into a spreadsheet in order to produce more efficient communication

Education

  • Middle Tennessee State University
    Bachelor's degree, Marketing
    2011 - 2014
  • College of Charleston
    International Business
    2011 - 2011
  • Fashion Institute of Technology
    Fashion Merchandising
    2010 - 2010

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