Zeke Medina
Customer Success Manager at Bluedot- Claim this Profile
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English Native or bilingual proficiency
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Spanish Native or bilingual proficiency
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Bio
Adam Bates
Ezequiel started out as one of my market research interns at the University of Texas IC2 Institute. He mastered market research quickly and moved up to business development work. In a short time he was finding customers for our clients and setting up meetings. This caught the eye of one of our clients (Loyalty3) who eventually hired Mr. Medina to work full time and has retained him for five years. During his time at Loyalty3, Mr. Medina implemented creative marketing strategies that went beyond what normal marketing personnel would think of. He can put himself inside the mind of the consumer and know what they want to see, what get’s THEIR attention. This is his special gift and is a company’s dream to have this kind of talent. I highly recommend Mr. Medina to any company that wants to further their brand and increase their revenue by capturing the attention and loyalty of buyers. Adam Bates - Director - The University of Austin - IC2 Institute - Global Commercialization Group.
Adam Bates
Ezequiel started out as one of my market research interns at the University of Texas IC2 Institute. He mastered market research quickly and moved up to business development work. In a short time he was finding customers for our clients and setting up meetings. This caught the eye of one of our clients (Loyalty3) who eventually hired Mr. Medina to work full time and has retained him for five years. During his time at Loyalty3, Mr. Medina implemented creative marketing strategies that went beyond what normal marketing personnel would think of. He can put himself inside the mind of the consumer and know what they want to see, what get’s THEIR attention. This is his special gift and is a company’s dream to have this kind of talent. I highly recommend Mr. Medina to any company that wants to further their brand and increase their revenue by capturing the attention and loyalty of buyers. Adam Bates - Director - The University of Austin - IC2 Institute - Global Commercialization Group.
Adam Bates
Ezequiel started out as one of my market research interns at the University of Texas IC2 Institute. He mastered market research quickly and moved up to business development work. In a short time he was finding customers for our clients and setting up meetings. This caught the eye of one of our clients (Loyalty3) who eventually hired Mr. Medina to work full time and has retained him for five years. During his time at Loyalty3, Mr. Medina implemented creative marketing strategies that went beyond what normal marketing personnel would think of. He can put himself inside the mind of the consumer and know what they want to see, what get’s THEIR attention. This is his special gift and is a company’s dream to have this kind of talent. I highly recommend Mr. Medina to any company that wants to further their brand and increase their revenue by capturing the attention and loyalty of buyers. Adam Bates - Director - The University of Austin - IC2 Institute - Global Commercialization Group.
Adam Bates
Ezequiel started out as one of my market research interns at the University of Texas IC2 Institute. He mastered market research quickly and moved up to business development work. In a short time he was finding customers for our clients and setting up meetings. This caught the eye of one of our clients (Loyalty3) who eventually hired Mr. Medina to work full time and has retained him for five years. During his time at Loyalty3, Mr. Medina implemented creative marketing strategies that went beyond what normal marketing personnel would think of. He can put himself inside the mind of the consumer and know what they want to see, what get’s THEIR attention. This is his special gift and is a company’s dream to have this kind of talent. I highly recommend Mr. Medina to any company that wants to further their brand and increase their revenue by capturing the attention and loyalty of buyers. Adam Bates - Director - The University of Austin - IC2 Institute - Global Commercialization Group.
Credentials
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Professional Certified Marketer
American Marketing Association
Experience
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Bluedot
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Consumer Goods
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Customer Success Manager
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May 2021 - Present
Bluedot is a geofencing platform for brands serving customers on-the-go. Our high-accuracy technology powers curbside detection, contactless pickup, frictionless drive-thru, and gamification. Bluedot is a geofencing platform for brands serving customers on-the-go. Our high-accuracy technology powers curbside detection, contactless pickup, frictionless drive-thru, and gamification.
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Loyalty3
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United States
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Advertising Services
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1 - 100 Employee
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Operations & Commercial Manager
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May 2018 - Present
- Responsible for retention and growth of US/UK division.- Growing the business through new product development, inbound marketing, and outbound effort- Managing customer relationships and account managers - Responsible for retention and growth of US/UK division.- Growing the business through new product development, inbound marketing, and outbound effort- Managing customer relationships and account managers
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InXero
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Customer Success Manager @InXero - The New Go-to-Market Platform for the IT Solution Provider
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Aug 2017 - May 2018
Empowering IT Marketers with the needed tools for optimizing their digital presence: - Business Development- Customer Onboarding- Team Management Empowering IT Marketers with the needed tools for optimizing their digital presence: - Business Development- Customer Onboarding- Team Management
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Operations Manager
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May 2015 - Aug 2017
Loyalty Cubed Inc. Austin, TX - (Loyalty Programs)- Led a team of account managers for US & UK programs.- Oversee operation and client relationships.- Define program structure: Rewards, Program Rules, Auto Campaigns, Design, POS Interface- Mobile Apps: Layout, Customer Journey, Messaging, Functionality, Testing Methodology- Develop marketing strategies with targeted communication (email / mobile app).- DB analytics for properly leveraging loyalty program customer insights.- Client performance reports, focused on improving ROI and customer engagement.
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Account Manager
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Feb 2012 - Apr 2015
Marketing Executive & Account Manager (Jan 2010 - May 2015) Restaurant Loyalty Programs –- Marketing campaign development including campaign calendars and creative process - Analyzing program KPIs including campaign results - reporting / adjusting- Developed problem statements coordinating directly with IT and MKTG teams- Assisted in the development and launch of new programs including sales presentations
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American Marketing Association
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Advertising Services
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Professional Certified Marketer
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Dec 2012 - May 2013
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Univision Communications Inc.
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United States
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Telecommunications
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1 - 100 Employee
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Marketing Analyst
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Jan 2010 - Jan 2012
Club Univision – Was at the forefront of marketing efforts including email, TV, radio, events and social media- Developed strategies for engaging Univision viewers and driving loyalty program- Executed TV sweepstakes and polls- Managed partnership relationships and website content (WordPress)- Conducted market research including focus groups, IDI’s and survey’s Club Univision – Was at the forefront of marketing efforts including email, TV, radio, events and social media- Developed strategies for engaging Univision viewers and driving loyalty program- Executed TV sweepstakes and polls- Managed partnership relationships and website content (WordPress)- Conducted market research including focus groups, IDI’s and survey’s
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Sibies Pizza
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United States
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Shipbuilding
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Subcontractor - Marketing Research
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Sep 2009 - Jan 2010
Conducted in-depth interviews and ran local focus groupsCreated and distributed surveys using Qualtrics -> analyzed data through SPSSDeveloped marketing strategies for attaining new customers Conducted in-depth interviews and ran local focus groupsCreated and distributed surveys using Qualtrics -> analyzed data through SPSSDeveloped marketing strategies for attaining new customers
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IC2 Institute
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United States
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Research Services
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1 - 100 Employee
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Sales Marketing
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Jun 2009 - Aug 2009
Helping technology companies enter the U.S. marketResearch- secondary and primary Completed Market Finders (an analytical document analyzing a company's viability in the U.S. market)Created detailed reports based off databases and search enginesInterviewed specific industry experts-via phone Contributed in creating marketing strategiesParticipated in strategy meetings between TechBA and their client companies Helping technology companies enter the U.S. marketResearch- secondary and primary Completed Market Finders (an analytical document analyzing a company's viability in the U.S. market)Created detailed reports based off databases and search enginesInterviewed specific industry experts-via phone Contributed in creating marketing strategiesParticipated in strategy meetings between TechBA and their client companies
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Education
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2007 - 2009
Isenberg School of Management, UMass Amherst
Bachelor of Business Administration, Business
Community
