Zdenka Svobodová (roz. Kadlecová)

Studio Manager & Deputy Creative Director at VKONTEXTU graphic lab
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Contact Information
Location
Prague, Czechia, CZ
Languages
  • English Professional working proficiency
  • German Elementary proficiency
  • Polish Limited working proficiency
  • Czech Native or bilingual proficiency
  • Slovak Professional working proficiency
  • French Elementary proficiency

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Experience

    • Studio Manager & Deputy Creative Director
      • Jan 2019 - Present

      Good at things- studio management- production- project management (print/digital)- traffic management- technical graphic design (dtp)Clients: Contera, Hello Bank, Delta Light, Light Works, STETOM, Realia Group, Shoptet Premium, Kino Pilotů and many more. Good at things- studio management- production- project management (print/digital)- traffic management- technical graphic design (dtp)Clients: Contera, Hello Bank, Delta Light, Light Works, STETOM, Realia Group, Shoptet Premium, Kino Pilotů and many more.

    • Accounting
    • 1 - 100 Employee
    • Freelancer - web design, graphic design
      • 2019 - Present

      Creating and editing websites on WIX and Webnode platform.Design and production of print materials (business cards, leaflets, vouchers).Creating online visuals - Instagram posts, Mailchimp newsletters. Creating and editing websites on WIX and Webnode platform.Design and production of print materials (business cards, leaflets, vouchers).Creating online visuals - Instagram posts, Mailchimp newsletters.

    • Czechia
    • Artists and Writers
    • Artist - Painter
      • Sep 2016 - Present

      Focused on expressive and abstract acrylics painting. Focused on expressive and abstract acrylics painting.

    • Czechia
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Account/Project Manager
      • Apr 2018 - Dec 2018

      Fragile media s.r.o.Execution and management of digital projects in cooperation with departments in online agency (creative, social, performance)I was responsible for successful campaigns which run on online and social media, including performance & RTB .My tasks included:- planning and implementing digital strategies (cooperation with client, internal team, media and influencers)- managing digital marketing projects- creative executive (Mailchimp's newsletters, copywriting)- analyzing effectiveness of digital campaigns (AdForm, Google Analytics/Ads, Sklik, Business Manager)- reporting on campaign resultsClients:Hartmann-RICO (Kneipp, Veroval)Aquapalace PrahaCzechTourism

    • Czechia
    • Design Services
    • 1 - 100 Employee
    • Project Manager
      • Sep 2016 - Mar 2018

      Responsible for the successful initiation, planning, design, execution, monitoring, controlling and closure of projects (brands & packaging, creative graphics, POSM, production). -> communication with clients and suppliers, managing team of creatives, project workflow and finances.My project portfolio: e.g. Unilever, Nestlé, Penny Market, Biopekárna Zemanka, Sunkins, Radenska, Natura Space, Gabriel,NEJČR, but also some pro bono projects and NGO's - Lékaři bez hranic, Dobrý AndělInternal social media:Managing projects related to social media ( Facebook, Blog, Instagram, Behance ).Creating and editing content to communicate messaging and stories to the right audience at the right time.

    • Ireland
    • Business Consulting and Services
    • 700 & Above Employee
    • Client Financial Management Analyst
      • Mar 2016 - Aug 2016

      CFM analyst in Core team (deals above 10mio USD) for client teams within Nordic countries.My responsibilities included revenue recognition, variance analysis, internal controls, providing pricing / new business support for new and extended business opportunities and doing review of pricing calculations from engagement executives - daily communication with client teams in Sweden and Denmark.- providing value-added financial management, analysis, and advice to client engagement teams to maximize the profitability of individual projects.- maintain project financials in SAP and other systems

    • Austria
    • Financial Services
    • Corporate & SE Risk - Industry Risk Officer
      • Nov 2013 - Feb 2016

      Corporate & SE Risk - Industry Risk Officer11/2014 - 2/2016Responsible for preparation of the Credit Committee and its processing, also for making lending reports, working with databases of corporate and regional clients and handling ad-hoc requirements.Treasury Products and Investment Banking support11/2013 – 10/2014 I was a support for European Market Infrastructure Regulation project in Treasury Products and Investment Banking department of the bank. My duties incuded contract processing and report preparation

    • Education Administration Programs
    • 1 - 100 Employee
    • Project Manager
      • Dec 2013 - Mar 2014

      Improving and expanding project, managing advertising campaign (also working with Google Analytics & AdWords, Sklik). Responsibility for budget, negotiation with partners and leading external co-workers Improving and expanding project, managing advertising campaign (also working with Google Analytics & AdWords, Sklik). Responsibility for budget, negotiation with partners and leading external co-workers

Education

  • Česká zemědělská univerzita v Praze - Provozně ekonomická fakulta
    Ing., Marketing Management
    2013 - 2016
  • Vysoká škola chemicko-technologická v Praze
    Postgraduální studijní program, Cirkulární ekonomika
    2017 - 2018
  • Slezská univerzita v Opavě
    Bc., Marketing a management
    2010 - 2013
  • Střední průmyslová škola a Obchodní akademie Bruntál
    Informatika
    2006 - 2010
  • Language School Britannika
    French Language, Beginner
    2020 -

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