Roman Zatitskiy
Director of Product Management, co-founder at Boostfeel- Claim this Profile
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English Full professional proficiency
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Bio
Antal Svec
I highly recommend Roman Zatitskiy based on my experience with him during the Design Terminal Boot Camp program. Roman and our team have the pleasure of meeting and engaging in insightful conversations regarding our startup idea. Throughout our interactions, Roman demonstrated a genuine interest in our project and displayed a deep understanding of the startup ecosystem. He actively listened to our ideas, asked thought-provoking questions, and provided invaluable advice on how to improve and advance our startup to the next level. Roman's extensive knowledge and experience in the field were evident as he shared dozens of practical recommendations and strategies for identifying potential growth opportunities. His insights were not only actionable but also tailored specifically to our startup's needs. I wholeheartedly recommend Roman Zatitskiy to any startup or individual seeking a knowledgeable and supportive specialist to develop any ideas.
Grigory Kolesnikov
Dear Roman! I am really glad to have worked together on a number of initiatives started at SRG. You are a great coach: strong enought to lead internal team being outside, emotional enought to support when complicated situations happen. I can tell that you have a great product sense to feel the product market fit out of the blue. You have a strong creativity skill to help generate hypothesis for product development. Combined together you, your skills were of a great benefit to SRG: when launching new product, when organizing product workshops. Thank you!
Antal Svec
I highly recommend Roman Zatitskiy based on my experience with him during the Design Terminal Boot Camp program. Roman and our team have the pleasure of meeting and engaging in insightful conversations regarding our startup idea. Throughout our interactions, Roman demonstrated a genuine interest in our project and displayed a deep understanding of the startup ecosystem. He actively listened to our ideas, asked thought-provoking questions, and provided invaluable advice on how to improve and advance our startup to the next level. Roman's extensive knowledge and experience in the field were evident as he shared dozens of practical recommendations and strategies for identifying potential growth opportunities. His insights were not only actionable but also tailored specifically to our startup's needs. I wholeheartedly recommend Roman Zatitskiy to any startup or individual seeking a knowledgeable and supportive specialist to develop any ideas.
Grigory Kolesnikov
Dear Roman! I am really glad to have worked together on a number of initiatives started at SRG. You are a great coach: strong enought to lead internal team being outside, emotional enought to support when complicated situations happen. I can tell that you have a great product sense to feel the product market fit out of the blue. You have a strong creativity skill to help generate hypothesis for product development. Combined together you, your skills were of a great benefit to SRG: when launching new product, when organizing product workshops. Thank you!
Antal Svec
I highly recommend Roman Zatitskiy based on my experience with him during the Design Terminal Boot Camp program. Roman and our team have the pleasure of meeting and engaging in insightful conversations regarding our startup idea. Throughout our interactions, Roman demonstrated a genuine interest in our project and displayed a deep understanding of the startup ecosystem. He actively listened to our ideas, asked thought-provoking questions, and provided invaluable advice on how to improve and advance our startup to the next level. Roman's extensive knowledge and experience in the field were evident as he shared dozens of practical recommendations and strategies for identifying potential growth opportunities. His insights were not only actionable but also tailored specifically to our startup's needs. I wholeheartedly recommend Roman Zatitskiy to any startup or individual seeking a knowledgeable and supportive specialist to develop any ideas.
Grigory Kolesnikov
Dear Roman! I am really glad to have worked together on a number of initiatives started at SRG. You are a great coach: strong enought to lead internal team being outside, emotional enought to support when complicated situations happen. I can tell that you have a great product sense to feel the product market fit out of the blue. You have a strong creativity skill to help generate hypothesis for product development. Combined together you, your skills were of a great benefit to SRG: when launching new product, when organizing product workshops. Thank you!
Antal Svec
I highly recommend Roman Zatitskiy based on my experience with him during the Design Terminal Boot Camp program. Roman and our team have the pleasure of meeting and engaging in insightful conversations regarding our startup idea. Throughout our interactions, Roman demonstrated a genuine interest in our project and displayed a deep understanding of the startup ecosystem. He actively listened to our ideas, asked thought-provoking questions, and provided invaluable advice on how to improve and advance our startup to the next level. Roman's extensive knowledge and experience in the field were evident as he shared dozens of practical recommendations and strategies for identifying potential growth opportunities. His insights were not only actionable but also tailored specifically to our startup's needs. I wholeheartedly recommend Roman Zatitskiy to any startup or individual seeking a knowledgeable and supportive specialist to develop any ideas.
Grigory Kolesnikov
Dear Roman! I am really glad to have worked together on a number of initiatives started at SRG. You are a great coach: strong enought to lead internal team being outside, emotional enought to support when complicated situations happen. I can tell that you have a great product sense to feel the product market fit out of the blue. You have a strong creativity skill to help generate hypothesis for product development. Combined together you, your skills were of a great benefit to SRG: when launching new product, when organizing product workshops. Thank you!
Credentials
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Growth Hacking
Growth AcademySep, 2021- Nov, 2024 -
Startups product coach
Internet Initiatives Development Fund (IIDF)Feb, 2021- Nov, 2024 -
Certified Product Manager (CPM)
Product UniversityJan, 2021- Nov, 2024 -
Certified Agile Professional
ICAgileNov, 2017- Nov, 2024 -
Facebook and Instagram marketing specialist
Target AcademySep, 2016- Nov, 2024
Experience
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Boostfeel
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Türkiye
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Software Development
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1 - 100 Employee
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Director of Product Management, co-founder
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Jul 2022 - Present
Boostfeel is an AI-powered loyalty program builder for B2C businesses that boosts repeat sales and provides a free communication channel. We help B2C businesses to sell more and provide a free communication channel with their existing customers. Our solution uses native mobile wallet passes, so the users don’t need to install any additional apps on their phones. Before relocating to Turkey we validated our business model in the Russian market and reached $2000 MRR with 93 POS and we have 412000 installations. Boostfeel brings x10 of additional revenue for each dollar spent for service. Show less
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EPAM Systems
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Product Manager
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Feb 2023 - Present
EPAM Systems is a leading American software engineering company, a member of the S&P 500, one of Fortune's 100 fastest-growing companies. I am a product manager for EngX Culture (part of the Engineering Excellence product portfolio), responsible for product discovery, launching B2B sales, and managing the product development team. EngX Culture shapes values, principles, and practices that propel exceptional engineering performance and engagement. It is the tool to decrease leakage of top talent, opportunities, and competitive advantages. The EngX Culture framework helps to remove silos between in-house and vendors’ teams, orchestrate alignment, decrease the friction and pushback from both personnel and management, increase velocity, and lower TOC throughout the SDLC process. It also helps to nurture the internal innovation chain: adaptability and innovation - in order to help teams navigate changes effectively, even under financial constraints. I'm also volunteering to spread the Product-oriented culture in the CEE region: holding lectures, and workshops - both for EPAM employees and the general public. Show less
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Internet Initiatives Development Fund (IIDF)
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Russian Federation
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Venture Capital and Private Equity Principals
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1 - 100 Employee
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Corporate product management coach, startup mentor
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Mar 2020 - Dec 2022
IIDF is the largest VC fund and competence center in Eastern Europe. My role is the following: 1. Managing innovation, digital transformation, and Product Discovery for corporate product teams and corporate accelerator startups. Scouting startups for accelerators’ pipeline, forming teams, facilitating and sharing expertise on Product Discovery strategies. 2. Mentoring startups’ teams for the "Go Global" acceleration program on entering international markets. My weekly routines include 50+ various tools in product management, marketing, business development, and theory of constraints implementation following the IIDF mentorship framework. Achievements: • 87% of my mentorees at IIDF reached their goals: discovered their products and launched sales; • 15 corporate products raised as a consultant within the teams I’ve facilitated; • Discovered and proved growth hypotheses, total added value - €60M/year; • Performed 2 corporate accelerators: scouting, mentoring, and sharing expertise. Main corporate clients included 8 companies from CIS Forbes TOP-50 (find more in the portfolio) Show less
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AgileCode
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Product manager, lead business analyst
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Nov 2018 - Apr 2021
Web-services development management in PM and lead BA roles: • product management: markets and competitor research, product strategy and roadmaps, user stories creation and prioritization, releases planning, metrics and user experience analysis; • business analysis: requirements/UX wireframes elicitation, stakeholders & users interviews, databases/ERD design; • project management: facilitating all necessary Agile/Kanban routines, managing the dev teams, QA, managing stakeholders’ expectations, troubleshooting. Created and launched 3 products: from idea to first users’ cohorts. My contribution to the company’s development was implementing BA and PM business processes from scratch under the pressure of a startup pace, and I’ve also mentored junior BA and QA team. Tools: Jira, Confluence, Pony ORM, Miro, Figma, Google Analytics, Amplitude Main clients included US, EU and China startups (find more in the portfolio) Show less
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VE Digital
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Design Services
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Interim startup manager (IT, crypto)
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Apr 2017 - Mar 2020
• ICO, crypto and digital marketing of full cycle: whitepapers, tokenomics design, community and bounty management, listings and exchanges relationships, websites, pitch decks, PR, SMM and CPC campaigns, affiliate crypto traffic, etc. • business development: negotiations and international sales development; • investor relations and consulting: VC (investor and startup sides) and ICO; Main clients: MyWish (UAE, crypto, $2.7M ICO in 2017), CryptoFriends (Spain), Digital Experts (Israel, crypto), Mel Science (UK, EdTech), Mobius bike (Estonia, UrbanTech), and several POS ICOs (find more in the portfolio Show less
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Overtime JSC
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Санкт-Петербург, Россия
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CMO
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Jan 2016 - Mar 2017
• launched the marketing department processes; • developed a e-commerce website with 150.000 SKU, integrated with the ERP environment; • deployed the corporate EIP based on the Bitrix24 solution; • increased sales of industrial furniture by 230% annual; • by the end of 2016, Overtime JSC became the leader among 87 Rittal distributors in Russia. • launched the marketing department processes; • developed a e-commerce website with 150.000 SKU, integrated with the ERP environment; • deployed the corporate EIP based on the Bitrix24 solution; • increased sales of industrial furniture by 230% annual; • by the end of 2016, Overtime JSC became the leader among 87 Rittal distributors in Russia.
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Elbike.ru
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Санкт-Петербург, Россия
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CEO, co-founder
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Apr 2012 - Jun 2015
Company's field: Manufacturing and sales of “Elbike.ru” brand electric bicycles • first specialized personal electric mobility center in St. Petersburg (bicycles, scooters, scooters, etc.) built from scratch; • leader in electric vehicle domain in Russian North-West region; • HR: hiring, training, motivating, firing; • marketing: market analysis and strategy, brand design, lead generation, promotion materials design, website, web-analytics, activities; • creating branded retail stores and dealers network; • managing e-bikes manufacturing: design, working with suppliers, quality control at manufacturing facilities in China; • KPI improvement for 2 years: revenue –x10, return on capital -x1.5, average revenue per customer- x2.2; • the company continues to grow until now, 5 years after I've left it. Show less
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Biotek Ltd, Co
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Санкт-Петербург, Россия
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Sales director
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Nov 2011 - Dec 2013
Companie's field: Manufacturing and exporting wood pellets and briquettes, one of the largest exporters in North-West region (Russia) Launched the sales, logistics, and marketing departments Companie's field: Manufacturing and exporting wood pellets and briquettes, one of the largest exporters in North-West region (Russia) Launched the sales, logistics, and marketing departments
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RusHydro
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Russian Federation
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Utilities
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300 - 400 Employee
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Engineer, Junior research fellow
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Jul 2006 - Oct 2011
Worked at the Rushydro's "B.E.Vedeneev NSRIH" research institute. Dealed with research work in the field of hydrothermics, software development. Worked at the Rushydro's "B.E.Vedeneev NSRIH" research institute. Dealed with research work in the field of hydrothermics, software development.
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Education
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2016 - 2020
LAB University of Applied Sciences
Master of Business Administration - MBA, International Business -
2003 - 2009
Peter the Great St.Petersburg Polytechnic University
Master's degree, Refrigerating, cryogenic appliances and conditioning engineer
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