Business Development Associate

• Sep 2022 - Present

- Established new business opportunities by connecting and offering integrated marketing solutions to 60+ potential clients target through cold email, networking event, and introduction meeting in order to achieve annual revenue target. - Acquired 50% conversion rate from cold leads to active potential clients, which is measured through pitch invitations and marketing campaign proposal submissions. - Led a cross-functional team for 10+ big scale pitch projects in developing a tailor-made marketing plan proposal based on clients’ briefs, providing well-researched insights for the team, and ensuring the communication strategy and its implementations are aligned with the brand direction. - Designed 10+ marketing campaign proposals and cost proposals independently, including but not limited to conducting desk research, crafting the communication strategy, and crafting the creative idea and campaign implementation. - Won marketing campaign pitch projects with project value more than 3 billion Rupiah. Show less

Business Development

• Jan 2022 - Jul 2022

- Acquired 10 new potential partners and clients independently. Negotiated and closed the business deals with 40% of the leads smoothly. - Acquired monthly sales data reports from Tableau and analyzed data using Excel formulas such as VLookup, IF, Pivot Table, etc, to provide insights for acquisition and account management purposes. - Coordinated with TechOps, Field Operation, Finance, Content and Marketing Team in managing 20+ partners to support and optimize sales through digital and in store promotions, content management, quarterly thematic marketing campaigns, etc. Show less

Research And Development

• Jun 2021 - Aug 2021

Evaluated PT MNC Portal Indonesia's online news portal (i.e., SINDONews, Okezone, iNews) performances and identified future development recommendations through several activities: - Analyzed competitors by comparing the news products in several aspects, such as news speed and news angle variation. - Gathered insights regarding other national and international online news portals' strategy that could be implemented in the company. - Applied social research methods by doing end-to-end research activity and published the research report in the form of popular article as the part of diversifying news product of the company. Show less

Content Marketing

• Mar 2021 - Jun 2021

- Analyzed competitors with media monitoring by tracking and comparing social media engagement rate for each competitor. - Translated equity research report for research content which uploaded on https://www.most.co.id/berita (English to Indonesia) - Developed article from Mandiri Sekuritas' webinars. - Revised the article SEO copywriting. - Analyzed competitors with media monitoring by tracking and comparing social media engagement rate for each competitor. - Translated equity research report for research content which uploaded on https://www.most.co.id/berita (English to Indonesia) - Developed article from Mandiri Sekuritas' webinars. - Revised the article SEO copywriting.

General Secretary

• Nov 2020 - Apr 2021

As the general secretary, I was responsible in general affair matters and administrative tasks which reflected in several activities that require the ability to pay attention to details and working in fast-paced environment: - Lead the event proposal making at the beginning of the event preparation. - Control and coordinate all administrative tasks of the event, such as but not limited to proofreading and revising the outgoing documents as a part of quality control, document filing, Minutes of Meeting - Lead the event report making, both gradual and final report to Undergraduate Program Magister of Communication Studies as the supervisor. - Handled the quality control and documentation process of 300+ documents. Alongside the responsibilities, I initiated a chain of command system to maximize the communication flow between committees and optimized digital technology usage (i.e., Google Workspace, Calendly) to improve the work efficiency amidst the Covid-19 pandemic, especially in recruitment process and database management. Show less

Head of Department of Advocacy and Student Welfare

• Jan 2020 - Jan 2021

Staff of Department of Advocacy and Student Welfare

• Mar 2019 - Dec 2019

Research Enumerator

• Jun 2020 - Jul 2020

- Contacted 100+ potential research participants in Jabodetabek area through social media platforms and snowball method through the participants. - Maintained a good rapport with the participants and ensured the participant got the incentive from participating in the research. - Obtained the number of participants by 28% over the individual target. Skills: Research Data Collection, Interpersonal Communication, Partnership. - Contacted 100+ potential research participants in Jabodetabek area through social media platforms and snowball method through the participants. - Maintained a good rapport with the participants and ensured the participant got the incentive from participating in the research. - Obtained the number of participants by 28% over the individual target. Skills: Research Data Collection, Interpersonal Communication, Partnership.

Staff of Public Relation

• Feb 2019 - May 2019

As a Public Relations Staff, I was responsible to: - Contact potential participants from various universities in Indonesia. - Assisted the competed team as a Liaison Officer on the day of the competition to fulfill their needs of information. - In addition, I also work as a Master of Ceremony in the opening ceremony of the event. At the end of the event, I was assessed by superiors as a responsible staff and have excellent communication skills throughout the event. As a Public Relations Staff, I was responsible to: - Contact potential participants from various universities in Indonesia. - Assisted the competed team as a Liaison Officer on the day of the competition to fulfill their needs of information. - In addition, I also work as a Master of Ceremony in the opening ceremony of the event. At the end of the event, I was assessed by superiors as a responsible staff and have excellent communication skills throughout the event.