Marketing Manager

• Sep 2023 - Present

Digital Marketing Specialist

• Sep 2020 - Oct 2023

- E-build brands such as L'Occitane en Provence, M.A.C Cosmetics, 20/Vin on different social media platforms : Facebook, Instagram.. - Work alongside brand coordinators to develop spirits brands such as 7SEAS, Jack Daniel's, Grays... - Assist all the digital interns for community management, branding & visual creation - Assist with Digital strategies & Marketing frameworks - Project Management for the Grays Mobile App - E-build brands such as L'Occitane en Provence, M.A.C Cosmetics, 20/Vin on different social media platforms : Facebook, Instagram.. - Work alongside brand coordinators to develop spirits brands such as 7SEAS, Jack Daniel's, Grays... - Assist all the digital interns for community management, branding & visual creation - Assist with Digital strategies & Marketing frameworks - Project Management for the Grays Mobile App

Digital Project Manager

• Apr 2019 - Sep 2020

- Lead a dedicated team of a copywriter, creative designer, the digital assistant - Work with the Creative Director and Art Director, accounts managers, for brand building & strategies - Manage third party relationships with agencies, partners and affiliates to produce high-quality content - Produce and implement all online lead generation strategies (Inbound marketing) - Develop specific campaigns to create and maintain high levels of customer interaction - Credential presentation to potential clients (Business prospecting) - Come up with video scripts & content ideas Show less

Social Media Manager

• Jan 2016 - Jul 2018

Mediatiz (Ex Property Finder LTD) is a marketing and advertising company that has only one objective : To engage and to strengthen the connections between people and businesses in ensuring an efficient visibility of the brands and products available in Mauritius. My role is to ensure the brands' visibility across the social media platforms and to perform meticulously and analytically to achieve my targets. My day-to-day tasks include: • Content creation for social media channels • Digital marketing – creating, managing and growing the company’s presence through blogs, Twitter, Facebook, and other strategically relevant online properties • Contents monetization through events or client’s campaigns (locally & internationally), creating, executing and measuring media campaigns • Creating strategic marketing/communications plans to provide direction for the company’s public-facing communications through SMO management • Using Google Analytics and other measurement tools to provide reports on insights, and continually find ways to improve on those metrics through testing and new initiatives • Business Intelligence project start-up for real estate • Working on monthly editorial calendars • Carried out social media analysis and reporting at the end of each financial year I have managed the online visibility of these brands : • Lexpressproperty.com (1st real estate portal in Mauritius) • Lexpresscars.mu (Online car portal) • Lexpressclassifieds (1st online classifieds portal) • Lacase.mu (1st Mauritian website fully dedicated to Home Decoration & inspirations) • Property Cloud ( Real estate portal) • Luxury Mauritius Magazine (Luxury & lifestyle blog and magazine) • FIND ME (a Mauritian practical guide) Show less

Sales Marketing Trainee

• Apr 2015 - Jan 2016

I was working under the management of the sales & marketing manager of the Evaco Holidays Resort - a leader in luxury self-catering accommodations in the North of Mauritius. I was engaged in : - Creating contents for mass mailing and experience blog - Conduct Educ tours for tour operators and Destination Management Companies (DMC) - Make use of the Property Management System(PMS) to establish monthly reporting on occupancy rates of the luxury villas. -Have gained basic knowledge in the SynXis Central Reservation system by Sabre - Market research, content editing, creates innovative texts for brochures, ads, and the company's websites, blogging, mass mailing. - Make use of software like Solis (PMS), carried out statistics for occupancy rates, take parts in events and seminars, carried out educational tours for Tour operators and clients... - Had a 3 weeks intensive training as an accounts clerk, prepared cheques for suppliers & management payment fees for building owners (TDS), postings of invoices, update and maintain accounting journals, ledgers and other records detailing financial business transactions (e.g., disbursements, expense vouchers, receipts, accounts payable), bank deposits. Entered data into computer system using defined computer programs e.g. Excel and Sage Pastel Evolution. Reconcile bank statements with suppliers invoices, carried out an inventory of stocks... Show less