Zahir Iqbal
Marketing Analyst at CAFU- Claim this Profile
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English Native or bilingual proficiency
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Arabic Elementary proficiency
Topline Score
Bio
Amira Hamdy
Zahir is one of the most dedicated people whom I’ve worked with. He has full ownership of any projects that he handles. Always coming up with endless initiatives to enhance process and team performance based on data capturing and analysis. Excel/Data guru of the team. Always a thinker, never just a doer. Goes the extra mile to build rapport and statisfaction with our partners. He is a relentless passionate learner! You will always find him constantly networking with all departments across the company to gain more knowledge and grow! A great addition to any team; always adding new perspective and managing various responsibilities all at once!
Abdul Moiz
Zahir has been an outstanding member of our team at noon Food. His set of highly skilled analytics and ideas have brought on big success and changes to the team. He is one that can be constantly relied on with great leadership skills. Zahir has a bright future ahead of him and will make big footprints in the market further ahead. I would highly recommend zahir for any team looking for a great leader out there.
Amira Hamdy
Zahir is one of the most dedicated people whom I’ve worked with. He has full ownership of any projects that he handles. Always coming up with endless initiatives to enhance process and team performance based on data capturing and analysis. Excel/Data guru of the team. Always a thinker, never just a doer. Goes the extra mile to build rapport and statisfaction with our partners. He is a relentless passionate learner! You will always find him constantly networking with all departments across the company to gain more knowledge and grow! A great addition to any team; always adding new perspective and managing various responsibilities all at once!
Abdul Moiz
Zahir has been an outstanding member of our team at noon Food. His set of highly skilled analytics and ideas have brought on big success and changes to the team. He is one that can be constantly relied on with great leadership skills. Zahir has a bright future ahead of him and will make big footprints in the market further ahead. I would highly recommend zahir for any team looking for a great leader out there.
Amira Hamdy
Zahir is one of the most dedicated people whom I’ve worked with. He has full ownership of any projects that he handles. Always coming up with endless initiatives to enhance process and team performance based on data capturing and analysis. Excel/Data guru of the team. Always a thinker, never just a doer. Goes the extra mile to build rapport and statisfaction with our partners. He is a relentless passionate learner! You will always find him constantly networking with all departments across the company to gain more knowledge and grow! A great addition to any team; always adding new perspective and managing various responsibilities all at once!
Abdul Moiz
Zahir has been an outstanding member of our team at noon Food. His set of highly skilled analytics and ideas have brought on big success and changes to the team. He is one that can be constantly relied on with great leadership skills. Zahir has a bright future ahead of him and will make big footprints in the market further ahead. I would highly recommend zahir for any team looking for a great leader out there.
Amira Hamdy
Zahir is one of the most dedicated people whom I’ve worked with. He has full ownership of any projects that he handles. Always coming up with endless initiatives to enhance process and team performance based on data capturing and analysis. Excel/Data guru of the team. Always a thinker, never just a doer. Goes the extra mile to build rapport and statisfaction with our partners. He is a relentless passionate learner! You will always find him constantly networking with all departments across the company to gain more knowledge and grow! A great addition to any team; always adding new perspective and managing various responsibilities all at once!
Abdul Moiz
Zahir has been an outstanding member of our team at noon Food. His set of highly skilled analytics and ideas have brought on big success and changes to the team. He is one that can be constantly relied on with great leadership skills. Zahir has a bright future ahead of him and will make big footprints in the market further ahead. I would highly recommend zahir for any team looking for a great leader out there.
Credentials
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The Complete SQL Bootcamp 2022: Go from Zero to Hero
UdemyApr, 2022- Nov, 2024 -
Digital Marketing Certification
AstroLabsMar, 2022- Nov, 2024 -
[2021] Growth Hacking with Digital Marketing (Version 7.3)
UdemyJul, 2021- Nov, 2024 -
Certificate of Completion - BMC's Core Concepts
BloombergFeb, 2020- Nov, 2024
Experience
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CAFU
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United Arab Emirates
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Technology, Information and Internet
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400 - 500 Employee
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Marketing Analyst
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Jan 2023 - Present
• Utilized advanced analytics platforms (Firebase, CleverTap, Branch, Google Analytics, PowerBI) to analyze transaction data and user behavior. Provided growth-oriented insights for data-driven decision-making to the Marketing Team. • Collaborated closely with the team to optimize app user acquisition strategies, achieving rapid growth with a lean Cost Per Acquisition (CPA). • Engineered strategic segmentation techniques to drive app conversions, enhance user retention, and reactivate dormant users, resulting in exponential growth. • Conducted comprehensive analysis of campaign performance, evaluating key operational metrics (AOV, Order per User, Acquisitions, Revenue, Promotion Burn) to identify growth opportunities and fine-tune campaigns accordingly. Show less
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Delivery Hero
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Germany
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Technology, Information and Internet
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700 & Above Employee
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Regional Marketing Specialist - Talabat
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Aug 2022 - Dec 2022
• Leveraged historical data to identify emerging marketing trends and optimize campaigns for maximum sales growth. • Collaborated closely with 8 local marketing teams to analyze the competitive landscape, uncover growth opportunities, and empower the regional team with actionable insights. • Centralized budget and estimations from 16+ marketing channels in Big Query, enabling automated generation of Tableau reports for 8 MENA markets to drive data-informed growth strategies. • Conducted real-time analysis of marketing channels, swiftly identifying significant variations in key growth metrics such as forecasts, acquisitions, CPA, frequency, budgets, and monthly active users (MAUs). • Produced comprehensive documentation capturing research findings, empowering planning managers and marketing professionals to make informed decisions for future growth strategies. Show less
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noon
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Saudi Arabia
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Retail
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700 & Above Employee
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Marketing Business Development Executive
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Jul 2021 - Jun 2022
• Identified and capitalized on untapped business opportunities, driving new revenue streams and optimizing profitability. • Formulated and executed growth-oriented strategies to surpass monthly F&B Acquisition KPIs, consistently achieving a 20% increase in conversion rates. • Implemented targeted initiatives to drive transformative changes and optimize business development and marketing programs for rapid growth. • Engineered and deployed an innovative Acquisition tracker, successfully onboarded over 5000 outlets to the noon Food platform (Dubai) within two quarters. • Proactively investigated and resolved business development challenges, employing agile tactics to mitigate obstacles and accelerate growth. • Successfully onboarded 250+ restaurant brands, including high-volume order-generating establishments, resulting in over 4000 orders on the noon Food platform. • Employed data-driven insights from previous leads and cross-functional team data to customize acquisition tactics, achieving a remarkable +50% increase in onboarding conversion rates month over month. Show less
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noon
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Saudi Arabia
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Retail
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700 & Above Employee
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Business Development Associate
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Jun 2020 - Nov 2020
• Built network of contacts within commercial and supporting divisions. • Handled special assignments and projects as assigned by department manager. • Collaborated with the content team to improve the catalogs for over 50 of the category's top-performing accounts. • Maximized advertising efforts by developing content for media relations, corporate communications and social media posts. • Worked with the merchandising team to achieve consistent onsite product recommendations for over +400 SKUs in to generate GMV for the back-to-school campaign. • Marketed and negotiated the Noon Express Model with over 100 vendor accounts in the category to increase conversions. Learning: Have an ownership mindset to all the tasks that you perform. Look at the category as though it’s a little shop that you own digitally - make sure to have a 360° view on the operations and perform duties to boost GMV for the category. Show less
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Toshiba
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Japan
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Appliances, Electrical, and Electronics Manufacturing
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700 & Above Employee
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Digital Marketing Coordinator - Elevator & Escalators
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Feb 2018 - Feb 2020
• Developed marketing strategies and resolved problems to drive sales. • Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings. • Performed ongoing analysis to develop and advance future marketing strategies. • Captured leads and clients via social media by raising brand awareness and interest. • Developed marketing strategies and resolved problems to drive sales. • Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings. • Performed ongoing analysis to develop and advance future marketing strategies. • Captured leads and clients via social media by raising brand awareness and interest.
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Education
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American University of Sharjah
Bachelor of Science - BS, Business Administration - Finance/Management Information Systems -
GEMS Education
High School, IB -
Wellington International School, Dubai
High School, IGCSE
Community
