Experience

LiveRamp

• United States
• Advertising Services
• 700 & Above Employee

• Solutions Architect, Identity | Addressability Platforms

  • Sep 2021 - Present



Magnite

• Technology, Information and Internet
• 700 & Above Employee

• Senior Technical Account Manager

  • Apr 2020 - Sep 2021



Rubicon Project

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Technical Account Manager

  • Jul 2017 - Apr 2020



nToggle, Inc

• United States
• Technology, Information and Internet

• Technical Account Manager

  • Aug 2016 - Jul 2017

  nToggle was acquired by Rubicon Project! nToggle's Technical Account Management team is responsible for managing all business and technical aspects of nToggle’s exchange and DSP relationships. As a TAM, I work closely with partners during the pre and post sales phases to ensure a seamless integration to provide top-quality technical service before and after a sale. nToggle's TAMs provide a balance of technical and business support for clients throughout their nToggle engagement. From providing integration assistance to identifying revenue opportunities, the TAMs are our client’s external and internal support organization. The TAM Team also works closely with internal product and engineering teams to provide product and tool definition. In this role, I have enjoyed supplementing my well-rounded business and communication skills with deeper technical skills and understanding. Through this role I have gained experience with command line scripting, large dataset analysis, and an ability to understand and clearly communicate complex technical systems and topics. Show less



Fiksu

• Team Lead, Client Development

  • Mar 2016 - Aug 2016

  As a Client Development Team Lead, I hold all the responsibilities of a Client Development Manager outlined below. In addition, I serve as a leader within a team of Client Development Managers. I am tasked with defining and enforcing best practices, understanding new tools and features, aiding in the assignment of new accounts, and working with other Leads across teams.I also serve on Fiksu's Performance Steering Committee, a group that meets bi-weekly and includes members from many departments and Fiksu executives.I am also Fiksu's Facebook Subject Matter Expert, tasked with keeping up to date with all Facebook-related best practices, as well as understanding the logistics of setting up Facebook Fan and App pages, integrating with clients to allow Fiksu to purchase media on their behalf, and troubleshooting any issues that may arise. Show less

• Client Development Manager

  • Apr 2015 - Mar 2016

  As a Client Development Manager, I work closely with a select number of client accounts to strategize, launch, manage and optimize strategic mobile marketing campaigns to drive performance that meets client's goal KPI. I also serve as the day-to-day contact for these client accounts and I cultivate strong relationships through providing exceptional service, and generating clear insights from complex data that aids clients in strategic decision making. This is a hybrid position that requires a combination of analytical data analysis skills, and clear communication with technical understanding of tools and processes. I have experience managing media on social channels such as Facebook and Twitter, Adwords, programmatic DSP, video, traditional banner, and incentivized networks. Show less

• Performance Labs, Estimations Analyst

  • Feb 2015 - Apr 2015

  I worked in a cross-departmental, strategic role, at the intersection of sales and performance. I served as an expert in technical capabilities and media cost, developing media plans to achieve prospective client goals in cooperation with sales representatives, and aiding in setting prospective clients' expectations. I was trusted to make sure prospective deals in the pipeline were both sellable for sales, and executable for performance. I also aided in the development of estimations tools and documentation, including defining and documenting estimations best practices. Show less

• Client Performance Associate

  • Sep 2014 - Feb 2015

  I worked as a member of a performance marketing team to plan, launch, and optimize mobile marketing campaigns. We optimized around, and executed on a variety of client strategic goals and KPI. I managed media buying campaigns across a variety of networks, and traffic types including social, DSP, programmatic and video.