Yvonne Song

Social Commerce Manager at Hashmeta | Digital Marketing Agency
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Contact Information
us****@****om
(386) 825-5501
Location
Singapore, SG
Languages
  • Chinese Full professional proficiency
  • Malay Limited working proficiency
  • English Professional working proficiency

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Bio

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Experience

    • Singapore
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Social Commerce Manager
      • Sep 2020 - Present

      TikTok x StarNgage (TikTok Shop, TSP & Multi‐Channel Network, MCN Partner) - Working with China, Vietnam, Indonesia, Thailand, Singapore and Malaysia teams to accelerate seller and creator growth - Help sellers grow their businesses and get the most out of TikTok Shop for the Southeast Asia market by customising services to fulfil the needs and working closely with TikTok - Empower creators by providing dedicated e‐commerce services to support creators - Manage live‐commerce channel and thrive live streamers ShopperCliq (A Community Group Buy Platform) - Leading KOCs success team from Singapore and Malaysia to empower 1,000+ Key Opinion Consumers, KOCs by using AARRR metrics - Leading merchant success team from China, Vietnam, Indonesia, Singapore and Malaysia to work at the intersection of product development, marketing and sales. Develop and implement marketing strategy roadmap for 400+ brands - Overseeing the overall performance, involved in the end‐to‐end operation Show less

    • Marketing Manager
      • May 2018 - Jul 2020

      Revamping, Rebranding, New Loyalty & Rewards Program (Basically, I do everything) - Marketing planning and social media content strategy from project initiations to execution - Marketing collaterals' writing copy and designing - Oversee the development of CRM/loyalty and rewards program with budget and schedules - PR strategy across both print and digital media - Develop and establish relationships with other brand partners across industries to develop cross‐marketing and co‐branding alliance partnerships and campaigns Show less

    • Singapore
    • Advertising Services
    • 1 - 100 Employee
    • Events & Business Development Executive
      • Jul 2017 - Apr 2018

      Selfiebox (Photo Booth, Wedding Decoration Service - There're a lot of stories behind the scene) - Work with Director and the team to innovate new products and services - Sales follow-up with prospects - Sales engagement to order fulfilment and coordination - Setup of events and ensure events are well managed - Coordinate and train part-time events assistant - Responsible for the profitability of the department by the frequent improvement of processes and products Selfiebox (Photo Booth, Wedding Decoration Service - There're a lot of stories behind the scene) - Work with Director and the team to innovate new products and services - Sales follow-up with prospects - Sales engagement to order fulfilment and coordination - Setup of events and ensure events are well managed - Coordinate and train part-time events assistant - Responsible for the profitability of the department by the frequent improvement of processes and products

    • Junior Wedding Planner
      • Sep 2016 - Jun 2017

      (Is always joyful to see the happiness in their eyes)- Work on wedding concept, budgeting, rundown before the wedding and ensure everything goes smoothly during the wedding

    • Wedding Emcee
      • Jan 2014 - Jun 2017

      (Is always joyful to see the happiness in their eyes)- Work on wedding concept, budgeting, rundown before the wedding and ensure everything goes smoothly during the wedding

    • Malaysia
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Trainee
      • Mar 2016 - Jun 2016

      (I'm travelling behind my desktop) - Work as a sales representative and customer service (I'm travelling behind my desktop) - Work as a sales representative and customer service

Education

  • Multimedia University
    Bachelor's Degree, Marketing Management
    2013 - 2017

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