Yulia Lane
Group Product Manager at eSimplicity- Claim this Profile
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Bio
Experience
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eSimplicity
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Group Product Manager
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Jul 2023 - Present
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Cox Communications
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United States
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Telecommunications
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700 & Above Employee
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Senior Product Manager / Program Lead
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Dec 2021 - Jul 2023
● Transformed business and operational models by implementing a series of technical solutions, system, data and process improvements to enable a new strategy for the National Account sales, fulfillment and support channel of Cox Business resulting in 15% YoY revenue growth in 2022 and projected growth of 40% YoY in 2023;
RESPONSIBILITIES:
▪ Leading cross-functional teams in various software product development and process change management initiatives dedicated to… Show more ● Transformed business and operational models by implementing a series of technical solutions, system, data and process improvements to enable a new strategy for the National Account sales, fulfillment and support channel of Cox Business resulting in 15% YoY revenue growth in 2022 and projected growth of 40% YoY in 2023;
RESPONSIBILITIES:
▪ Leading cross-functional teams in various software product development and process change management initiatives dedicated to enabling the National Accounts market channel and supporting significant revenue growth. This includes:
✓ Identifying system and process improvement opportunities for the existing sales, fulfillment, and support models,
✓ Implementing enhancements to Salesforce, order management, and data hierarchy models,
✓ Leading the implementation of project management and sales dashboard solutions,
✓ Creating and defending business cases and aligning them with the teams’ priorities and capacity,
✓ Providing recommendations and supporting technical teams in product development activities for both internal and external customers. Show less -
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Kaiser Permanente
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United States
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Hospitals and Health Care
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700 & Above Employee
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Senior Product Manager
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Sep 2019 - Dec 2021
Greater Los Angeles Area ● Identified inefficiencies in operational processes of Kaiser Permanente and led the team of 15 analytical and development resources through the design and implementation of 20 robotic and analytical products resulting in $10M savings by reducing manual labor costs and boosting production quality. ● Received 4 KP "Service Excellence" awards for outstanding customer-centricity and problem-solving skills. RESPONSIBILITIES: ▪ Managed end-to-end development of business process… Show more ● Identified inefficiencies in operational processes of Kaiser Permanente and led the team of 15 analytical and development resources through the design and implementation of 20 robotic and analytical products resulting in $10M savings by reducing manual labor costs and boosting production quality. ● Received 4 KP "Service Excellence" awards for outstanding customer-centricity and problem-solving skills. RESPONSIBILITIES: ▪ Managed end-to-end development of business process automation (RPA, API, and backend/database automations) and web software solutions in the Medical Claims and Call Center space. This included: ✓ Identifying, quantifying, and supporting the implementation of automation opportunities across KP, ✓ Analyzing complex manual processes and breaking them down into a defined decision tree for automation, ✓ Leading detailed requirement gathering, process mapping, backlog grooming, and prioritization for hand-off into development sprints, ✓ Reviewing and advising leadership and customers on proposed project feasibility and timelines, ✓ Managing cross-functional DevOps teams and providing daily support for implementation activities, ✓ Handling frequent communication with customers to report project statuses and generate new ideas, ✓ Conducting data-driven analysis to evaluate post-production results and identify enhancement opportunities. Show less
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Self Employed
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United Kingdom
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100 - 200 Employee
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Product and Business Strategy Consultant
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Jan 2017 - Dec 2019
Greater Los Angeles Area ● Created successful business and product strategies and provided market research services to more than 15 clients across various industries (IT, B2B services, Consumer Goods, etc.) that resulted in consistently overachieved revenue KPIs. RESPONSIBILITIES: ▪ Provided comprehensive business and management consulting services to a diverse range of companies worldwide. Key responsibilities included: ✓ Offering expertise in product management, go-to-market strategies, business modeling… Show more ● Created successful business and product strategies and provided market research services to more than 15 clients across various industries (IT, B2B services, Consumer Goods, etc.) that resulted in consistently overachieved revenue KPIs. RESPONSIBILITIES: ▪ Provided comprehensive business and management consulting services to a diverse range of companies worldwide. Key responsibilities included: ✓ Offering expertise in product management, go-to-market strategies, business modeling and financial planning, business process mapping, benchmarking, sales and marketing rollout models for various business groups in Tech, Consumer Goods and Fashion industries, ✓ Conducting market and competitive analysis for various business objectives, building personas for targeted use cases, ✓ Customizing product positioning for an IT firm specializing in personalized digital advertising technology and advanced search mechanisms, ✓ Designing and implementing a marketing strategy for a clothing retailer, including digital presence (eCommerce and SMM) and event planning tailored to enhance brand recognition and drive revenue growth, ✓ Identifying operational inefficiencies in a non-profit organization’s volunteer program and implementing structured operational procedures to improve volunteer retention and engagement. Customizing the corporate strategy to align with ongoing restructuring efforts. ✓ Contributing as a Data Analyst on the LA Mayor’s Data Team project, analyzing campaign and lobbying sponsorship data, ✓ Developing an Agile and Lean product and project strategy canvas for non-profit project groups at Hack for LA. Show less
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BASA llc
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Advertising Services
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Co-founder / Chief Product Officer and Strategist
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Jan 2018 - Dec 2018
● Founded a tech startup (BASA) from ideation, market research and competitive analysis to customizing a business strategy, managing initial product development, and pitching to several angel investment groups. RESPONSIBILITIES: ▪ Served as a co-founder and product and strategy manager in a digital startup, designed to disrupt the beauty service industry in Russia and beyond ▪ Participated in pitches to several angel investor groups ▪ Handled a full scope of work based on Lean… Show more ● Founded a tech startup (BASA) from ideation, market research and competitive analysis to customizing a business strategy, managing initial product development, and pitching to several angel investment groups. RESPONSIBILITIES: ▪ Served as a co-founder and product and strategy manager in a digital startup, designed to disrupt the beauty service industry in Russia and beyond ▪ Participated in pitches to several angel investor groups ▪ Handled a full scope of work based on Lean and Agile methodology: starting from ideation, market research and competitive analysis to customizing a business strategy and managing initial product development (product roadmap, Customer Journey, UX, etc.) Show less
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Oracle
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Sales Representative
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Sep 2013 - Nov 2016
Moscow, Russian Federation ● Consistently overachieved sales KPIs by 20-40% in years of immense economic uncertainty in Russia. RESPONSIBILITIES: ▪ Sold Oracle core technology product line into the financial services and public sector ▪ Managed a mix of channels (partner, distributor, internal business development forces, indirect sales) to excel in territory coverage ▪ Used deep market insights to consistently exceed sales targets by 20-40% in challenging economic conditions in Russia
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GfK - An NIQ Company
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Germany
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IT Services and IT Consulting
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700 & Above Employee
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Lead Product Manager (SaaS)
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Dec 2011 - Aug 2013
Moscow, Russian Federation ● Successfully launched a SaaS product that expanded GfK’s business portfolio, providing the ability to track and analyze market data of the Baby Care industry across Russia; RESPONSIBILITIES: ▪ Led a team that built out the SaaS capability to track and analyze Baby Care market data, expanding GfK's business portfolio. Key responsibilities included: ✓ identifying the key product potential through in-depth market research and analysis, ✓ designing a… Show more ● Successfully launched a SaaS product that expanded GfK’s business portfolio, providing the ability to track and analyze market data of the Baby Care industry across Russia; RESPONSIBILITIES: ▪ Led a team that built out the SaaS capability to track and analyze Baby Care market data, expanding GfK's business portfolio. Key responsibilities included: ✓ identifying the key product potential through in-depth market research and analysis, ✓ designing a comprehensive product roadmap and prioritizing features based on their ROI potential, ✓ managing the development of core technical functionality and customer-facing SaaS capabilities, ✓ assisting with the design of the market modelling and statistical matrix, ✓ developing and implementing a business model and go-to-market strategy for a new sector, ✓ maintaining recruitment of major data providers (Baby Care retailers) and leading negotiations with key potential clients, ✓ managing various technical, operational and commercial back-office procedures and coordinating the work of related departments (data entry and coding, statistics methodology, regional retail recruiting). ▪ Featured as a speaker at several Baby Care conferences and authored multiple publications in industry magazines ▪ Managed a team of 1 direct report and 20+ cross-functional specialists
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Market Consultant
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Sep 2011 - Aug 2013
Moscow, Russian Federation ▪ Provided expertise in the Consumer Goods industry based on quantitative research and analysis of syndicated retail POS data across the country on the SKU level (trend analysis, forecasting, etc.) and drawing in-depth consumer insights ▪ Consulted top brands in the Consumer Goods industry (Philips, Panasonic, Bosch, P&G, etc.) on how to achieve greater results trough changes to their product management, marketing, and sales strategies, resulting in market share growth of 5+% ▪… Show more ▪ Provided expertise in the Consumer Goods industry based on quantitative research and analysis of syndicated retail POS data across the country on the SKU level (trend analysis, forecasting, etc.) and drawing in-depth consumer insights ▪ Consulted top brands in the Consumer Goods industry (Philips, Panasonic, Bosch, P&G, etc.) on how to achieve greater results trough changes to their product management, marketing, and sales strategies, resulting in market share growth of 5+% ▪ Responsible for monthly data uploads into the MDM tool, data normalization and quality checks, data visualization and storytelling using Tableau, Excel and GfK’s own market analysis and research tools and presenting the results to key stakeholders (marketing, sales and general management executives) ▪ Oversaw existing contracts totaling over 2.5 mln EUR while adding 300K EUR in new accounts ▪ Consistently overachieved sales targets by 20%, driving revenue growth across existing and new accounts
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Project Manager
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Mar 2011 - Jul 2011
Argentina ▪ Led the digital transformation of organizational processes, including the implementation of an online donation payment platform, advertising campaigns (media), and event planning.
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Freelance Tutoring Services
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Education Administration Programs
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1 - 100 Employee
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Freelance Accounting and Mathematics Tutor
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Apr 2008 - Mar 2011
Moscow, Russian Federation ▪ Provided tutoring services to students of all ages, including secondary, university, and adult learners. ▪ Tutored in a wide range of subjects, including Russian accounting standards, International Standards of Financial Accounting (ISFA), mathematics, and languages (English, Spanish, and Russian).
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Service Product Manager / Junior Auditor
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Nov 2009 - Jan 2011
Moscow, Russian Federation ▪ Played a key role in the design and implementation of an advanced knowledge base tool that enabled a new product category within the firm, offering regular financial consultations for SMB clients ▪ Contributed to the annual audit of over 20 companies and organizations ▪ Assisted in managing internal human resource records, payroll processing, tax compliance, and account bookkeeping for the company ▪ Led a team of two direct reports during the personnel policy and documentation review… Show more ▪ Played a key role in the design and implementation of an advanced knowledge base tool that enabled a new product category within the firm, offering regular financial consultations for SMB clients ▪ Contributed to the annual audit of over 20 companies and organizations ▪ Assisted in managing internal human resource records, payroll processing, tax compliance, and account bookkeeping for the company ▪ Led a team of two direct reports during the personnel policy and documentation review for World Travel Telecom Show less
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Education
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Finance University under the Government of the Russian Federation
Master's degree, Applied Economics / Business