Yu Xuan Choi
Marketing Executive at Parkway Cancer Centre- Claim this Profile
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English Native or bilingual proficiency
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Chinese Native or bilingual proficiency
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Bio
Experience
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Parkway Cancer Centre
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Singapore
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Hospitals and Health Care
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1 - 100 Employee
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Marketing Executive
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Sep 2022 - Present
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Watsons Singapore
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Singapore
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Retail
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400 - 500 Employee
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Marketing Executive
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Jun 2021 - Aug 2022
• Experience in the execution of marketing campaigns and in-store sales promotions/events in an FMCG environment • Generate concepts and ideas for campaigns and communication materials • Product contents for social media advertisements and content writing • Liaise with different parties (i.e., creative agencies, buyers, suppliers, printer, and warehouse) for artwork-related contents such as in-store POSMs, storefront digital tv, social media (paid and organic ads), EDM and E-catalogue. • Engage in KOL activities to promote marketing campaigns on social media platforms • Engage in sustainability marketing projects such as Recycling in-store and Bring Your Own Bag • Experienced in sponsorship events that involve working closely with buyers to source for free supplier gifts and arrange the delivery of logistics with supply chain and warehouse • Handle ad-hoc activities such as voucher purchase and attending to stores' requests and inquiries • Experience in working with Media agency to create educational healthcare related videos/client based projects Show less
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BreadTalk Group Pte Ltd
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Singapore
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Food & Beverages
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400 - 500 Employee
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Marketing Assistant
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Dec 2019 - Jun 2020
• A 7 months internship • Assisting the Toast Box Brand Development team • Focusing on the execution of marketing campaigns, store openings, collaterals, and new products • Liaising with mall landlords to promote new products, features, and promotions • Work with in-house and external designers to produce new artworks for both online and offline channels • Assisted in the new Toast Box delivery order application such as bug testing and suggesting improvements • Produced and edited internal company newsletters in English and Mandarin to inform other relevant departments about the latest marketing events and promotions Show less
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Workforce Singapore
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Singapore
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Government Administration
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400 - 500 Employee
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Student Internship
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Mar 2016 - Apr 2016
• Analysis of training landscape for the 6 industry sectors • Assist the SkillsFuture Earn and Learn Programme (ELP) Coordination Team in the compilation of the ELP Survey • Analysis of training landscape for the 6 industry sectors • Assist the SkillsFuture Earn and Learn Programme (ELP) Coordination Team in the compilation of the ELP Survey
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Samsung repair centre
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Plaza Singapura Samsung Service Centre
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Customer Service Representative
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Oct 2013 - Mar 2014
Part-time: • Customer Service • Administration work • Voice of Customer Part-time: • Customer Service • Administration work • Voice of Customer
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Education
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Singapore University of Social Sciences (SUSS)
Bachelor of Science in Marketing (Honors), Business -
Singapore Polytechnic
Diploma in Business Administration (DBA), Specialising in Finance and Accounting, Marketing Management -
Woodgrove Secondary School
L1R4: 13, L1R5: 17