Experience

Dealmoon Group

• United States
• Internet Publishing
• 100 - 200 Employee

• Operations Manager

  • Mar 2023 - Present

• Editorial Lead of Dealmoon CA

  • Apr 2020 - Mar 2023

  管理时装/美妆团队，根据潮流趋势，不断创造有吸引力的内容，并统筹团队的销售目标。-2020年至今销售业绩增长150％，贡献占比>50%。与市场营销和业务发展的同事一起要求独家优惠和新的商家合作。-成功与ssense、coach outlet、burberry、lululemon等50+热门商家达成深度合作。2022年度黑五、boxing day期间，lululemon成功增长>300%。-单独计划和实施10多个活动，包括2020年时尚大奖，黑色星期五，农历新年和Dealmoon 12岁生日等（最后一部分有相关活动链接）。向运营总监报告，共享每月销售报告和app/pc端数据，持续优化运营策略，利用google analytics & google trends等工具进行分析。-独立搭建Google dashboard，节省50% 分析时间。进行团队工作分配，保证工作效率，并且关注组内员工个人成长、学习。鼓励小组内每周例会轮流分享品牌、潮流资讯(目前已经分享了>80个热门商家/Trending)。

• Fashion Editor_Web

  • Aug 2019 - Mar 2020

  与Dealmoon全球部门一期，进行搜索、创建和维护在线内容，以线上商家折扣信息为主。持续关注潮流，寻找新颖和新颖的方式来组织复杂的内容，以确保网站保持新鲜感并继续吸引新的受众。熟悉ecommerce、产品定位、品牌和客户洞察力，通过有趣的内容以吸引流量和销售量，达到销售目标多线任务工作能力，个人负责>50个商家，及时发布最新动态。运营微博，webpush，微信等多种社交媒体账号，吸引流量，帮助完成引流＋拉新。



Unilever

• United Kingdom
• Manufacturing
• 700 & Above Employee

• R&D assistant skin care

  • Jan 2019 - May 2019

  - Followed multiple projects & timelines, communicated with multi departments such as R&D, MKT & Supply chain to ensure the product launching time(6.18 & 11.11 on Taobao etc.) - Participated the 3 New brand launching, including market strategy and claims creation; assisted with RA (regulation department) for 100+ ingredients check and risk level assessment. - Participated in product naming, social media operation and 50+ KOLs meeting conference; prepared product presentation deck and video. - Participated the new e-commerce selling for new serum product, achieved 3500pc sales within 4 hours. - Analyzed Market trend and consumer requirement to enhance the product attraction. Individually finished the competitor analysis and report, then visualized in PowerPoint. Show less



University of Alberta

• Canada
• Higher Education
• 700 & Above Employee

• Research Assistant

  • Sep 2018 - Dec 2018

  - Worked in microbiology lab in University of Alberta, and my main responsibility was to screening the E. coli strains that isolated from ground beef. The main technique used was the polymerase chain reaction(PCR).- Participated in the experiment SOP design, the primer design and the equipment maintenance.- Was response for data collection, data analysis and reporting and presenting in the research group; in addition, give suggestions for the further experiment.

• Research assistant

  • May 2018 - Sep 2018

  Characterization of Extruded 3D Printed Starch-based Food Product.