Experience

Montage Marketing Group

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Program Manager

  • May 2022 - Present

• Program Manager

  • Nov 2020 - May 2022

  Responsible for the development, management and implementation of engagement experiences for client audiences..- Work across functional areas including Strategy, Client Services, Creative and Operations to ensure the details of an experience are in place such as sourcing venues/platforms, securing permits and site fees, conducting outreach to a variety of audiences, trouble shooting and managing critical situations, generating solutions and creative ideas to enhance an experience..- Ensure successful event execution and the highest level of customer service..- Manage full-cycle project management..- Lead a team of outreach and engagement experts and oversee region-specific virtual engagements..- Lead training exercises for assigned team members..- Communicate complex program messaging to special targeted populations..- Coordinate and prepare virtual engagement materials..- Plan and oversee live and virtual promotional planning and execution.



University of Chicago

• United States
• Higher Education
• 700 & Above Employee

• Freelance Graphic Designer

  • Oct 2016 - Nov 2020

  Support the Thirty Million Words Curriculum Development team (language development research laboratory, at the University of Chicago, Biological Sciences Division), in its graphic design demands for its digital and printable materials. Devise presentations, handouts, marketing materials and digital animations; update and revamp graphics; create illustrations and info-graphics to convey their knowledge and practices in a simple, clean, yet attractive look; and translate English content to Spanish to reach the Latin American population in their audience. Software used: Adobe Illustrator, Adobe Photoshop, Adobe Animate and Microsoft Power Point.



DuPont

• United States
• Manufacturing
• 700 & Above Employee

• Corporate Communications Coordinator for the Andean Countries

  • Oct 2013 - Jan 2016

  - Managed and monitored the company and its brand presence in key press media and generated press results developing content of interest for business and trade media (press announcements and events.) 450+ articles generated in press media, equivalent to $1,000,000 in publicity, fulfilling a 16% of growth compared to previous years.- Devised and offered Media Trainings to the Organization´s spokespersons, assuring corporate messages alignment.- Planned, Built, and Conducted Communications Campaigns and Employees Town Hall Meetings; produced and delivered digital bulletins to regional employees; implemented and administered the first Video Channel in the company; and supervised content development for digital screens in main office. Achieved 90%+ employee satisfaction in internal communications channels and 80%+ regarding internal communications campaigns, according to Employee Communications Survey.- Created communication strategy to overcome crisis situations safeguarding the company´s reputation. Called for crisis committee, monitored press results and defined crisis statements.

• Corporate Communications Coordinator Colombia

  • Sep 2012 - Oct 2013

  - Managed and monitored the company and its brand presence in key press media and generated press results developing content of interest for business and trade media (press announcements and events.) Five times more articles compared to 2012. $375,000+ in publicity (three times better than previous year.)- Devised and offered Media Trainings to the Organization´s spokespersons, assuring corporate messages alignment.- Planned, Built, and Conducted Communications Campaigns and Employees Town Hall Meetings; produced and delivered digital bulletins to regional employees; and supervised content development for digital screens in main office. - Created communication strategy to overcome crisis situations safeguarding the company´s reputation. Called for crisis committee, monitored press results and defined crisis statements.

• Marketing Analyst

  • Feb 2012 - Aug 2012

  - Assessed brand perception through market surveys and Voice of Customers.- Coordinated four product launches from DuPont Performance Coatings.- Designed graphic material in line with product guidelines, including brochures, posters, invitations, banners and folders. - Executed performance evaluation to assess investment return and implement pertinent adjustments.



Tetra Pak

• Switzerland
• Packaging & Containers
• 700 & Above Employee

• Marketing Analyst

  • Jan 2010 - Jan 2012

  - Controlled, analyzed and presented market data from mass consumption products in Venezuela. Categories: White milk; other liquid dairy products; juice, nectars and still drinks; spirits and packed food. - Performed marketing strategic planning and teamwork with commercial department to find opportunities and present attractive proposals to customers. Developed Three Innovation Days for Pepsi Co, Parmalat and Nestlé Marketing departments, including global trends, local market information, market opportunities, business cases, and packages and promotions innovative proposals. - Orchestrated market research to evaluate consumer perceptions, uses and attitudes, and proposals among others. Four market studies coordinated: Consumer perception of “California” Brand Juices´ packages in family size vs. new packages options; Analysis of uses and attitudes of condensed milk shoppers and consumers; Evaluation of new milk proposals based on recombination of powder milk to ready to drink and Milk supply chain study.



Accenture

• Ireland
• Business Consulting and Services
• 700 & Above Employee

• Marketing Analyst

  • Nov 2007 - Jan 2010

  - Developed four Marketing Relations Programs for Venezuela, Colombia, Central America & the Caribbean, including 17 events, and Direct Marketing plans to support it.- Built and Monitored customers´ data base.- Assisted internal and external communications management.- Organized the company´s commercial year ending events, 100+ employees.

• Marketing Intern

  • Mar 2006 - Nov 2007

  - Supported the design and coordination of events for market development.- Executed direct marketing programs.- Built and Monitored customers´ data base.- Assisted internal and external communications management.- Supported the coordination of Company´s Commercial Year Ending Events, 100+ employees.