Andrew Yung DipWSET, FWS, IWS

Brand Manager at ASC Fine Wines
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Contact Information
us****@****om
(386) 825-5501
Location
Hong Kong, Hong Kong SAR, HK
Languages
  • English -
  • Chinese (Traditional) -
  • Chinese (Simplified) -

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Credentials

  • WSET Level 4 Diploma in Wines
    Wine & Spirit Education Trust
    Aug, 2023
    - Nov, 2024
  • International Kikisake-Shi
    Sake Service Institute Inc
    Nov, 2022
    - Nov, 2024
  • WSET Level 3 Award in Sake
    Wine & Spirit Education Trust
    Feb, 2021
    - Nov, 2024
  • Whisky Ambassador
    The Whisky Ambassador Ltd.
    Oct, 2020
    - Nov, 2024
  • French Wine Scholar
    Wine Scholar Guild
    Jul, 2020
    - Nov, 2024
  • Italian Wine Scholar
    Wine Scholar Guild
    Jul, 2020
    - Nov, 2024
  • German Wine Academy Level 2
    Deutsches Weininstitut, The German Wine Institute i.e. Wines of Germany worldwide
    Feb, 2020
    - Nov, 2024
  • WSET Level 3 Award in Wines
    Wine & Spirit Education Trust
    Jan, 2019
    - Nov, 2024
  • Inbound
    HubSpot
    Dec, 2016
    - Nov, 2024

Experience

    • China
    • Beverage Manufacturing
    • 100 - 200 Employee
    • Brand Manager
      • Aug 2023 - Present

      Brand Manager of Domaines Barons de Rothschild (Lafite) Brand Manager of Domaines Barons de Rothschild (Lafite)

    • Hong Kong
    • Wine & Spirits
    • 1 - 100 Employee
    • Marketing Manager
      • Jul 2019 - Jul 2023

      - Discuss with Sales on upcoming marketing plan - Handle AWSEC social media - Facebook, Instagram, LinkedIn - Design of all printing and images - Handle EDM content and design - Handle website content updates and restructure backend content - Manage SEO & SEM performance - Create videos for social media - CRM management - Course scheduling - Analyse student feedback and report - Handle AWSEC Club partnership - Get connected with KOLs on social media marketing posts - Handle exhibitions such as HK Wine Fair, ProWine HK and RBHK Show less

    • Assistant Business Development Manager
      • May 2019 - Jul 2019

      Develop new market and handling marketing content for Direct Wines. Develop new market and handling marketing content for Direct Wines.

    • Hong Kong
    • Marketing Services
    • 1 - 100 Employee
    • Digital Strategist & Project Executive
      • Jan 2018 - Apr 2019

      Provide social media marketing strategy on promoting & marketing Debra Meiburg MW, MWM Wine School, Hong Kong International Wine & Spirits Competition, Austrian Wine Board & Wines of Georgia. Provide social media marketing strategy on promoting & marketing Debra Meiburg MW, MWM Wine School, Hong Kong International Wine & Spirits Competition, Austrian Wine Board & Wines of Georgia.

    • Australia
    • Beverage Manufacturing
    • 1 - 100 Employee
    • Online Community Manager
      • Nov 2016 - Dec 2017

      Handling The Flying Winemaker's all social media channel, including 4 Facebook pages, 3 Instagram accounts, 2 Twitter accounts, 1 Weibo & 1 Wechat account. Creating contents, schedule and plan to promote wine products and events of the company. Award: Rosé Revolution powered by The Flying Winemaker - Winner of The Best Social Media Campaign (The Drinks Business Asian Award 2017) Handling The Flying Winemaker's all social media channel, including 4 Facebook pages, 3 Instagram accounts, 2 Twitter accounts, 1 Weibo & 1 Wechat account. Creating contents, schedule and plan to promote wine products and events of the company. Award: Rosé Revolution powered by The Flying Winemaker - Winner of The Best Social Media Campaign (The Drinks Business Asian Award 2017)

    • Freelance Photographer
      • Mar 2014 - 2017

      Freelance Landscape and Nature Photographer. Please feel free to check my Instagram account: http://www.instagram.com/yungandrew Award: 2014 7th iPhone Photography Awards - "News/Event" Honourable Mention Freelance Landscape and Nature Photographer. Please feel free to check my Instagram account: http://www.instagram.com/yungandrew Award: 2014 7th iPhone Photography Awards - "News/Event" Honourable Mention

    • Sales Manager
      • May 2010 - Oct 2016

      Yarn import & exporter, majorly from Korea & mainland China Yarn import & exporter, majorly from Korea & mainland China

Education

  • King's College London, U. of London
    Master of Arts (MA), Tourism, Environment and Development
    2008 - 2010
  • Wine & Spirit Education Trust
    Level 4, Diploma in Wines
    2019 - 2023
  • Wine & Spirit Education Trust
    Level 3, Award in Wines
    2018 - 2019
  • Wine & Spirit Education Trust
    Level 3, Award in Sake
    2020 - 2020
  • Wine & Spirit Education Trust
    Level 2, Award in Wines & Spirits
    2017 - 2018
  • Wine & Spirit Education Trust
    Level 1, Award in Wines
    2017 - 2017
  • University of Newcastle-upon-Tyne
    Bachelor of Arts (BA), Accounting and Finance
    2006 - 2008
  • University of Wales, Bangor
    Bachelor of Arts (BA), Banking and Finance
    2005 - 2006
  • Raimondi College
    A-Level, Maths Stream
    1998 - 2005

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