Experience

Masthead Data

• Canada
• IT System Custom Software Development
• 1 - 100 Employee

• Co-founder & CEO

  • Dec 2021 - Present

  Toronto, Ontario, Canada Masthead Data is a data reliability platform that catches anomalies in Google BigQuery in real time. It utilizes machine learning to understand which data inputs are falling out of their expected behavior. Masthead observes data from the moment it enters GBQ to the moment it reaches the data consumer in Looker or Data Studio. Masthead is designed to pinpoint what anomalies have happened and where, helping to reduce root cause analysis for data engineers and data analysts to a few minutes. This… Show more Masthead Data is a data reliability platform that catches anomalies in Google BigQuery in real time. It utilizes machine learning to understand which data inputs are falling out of their expected behavior. Masthead observes data from the moment it enters GBQ to the moment it reaches the data consumer in Looker or Data Studio. Masthead is designed to pinpoint what anomalies have happened and where, helping to reduce root cause analysis for data engineers and data analysts to a few minutes. This helps data teams catch anomalies before they end up in C-Suite dashboards and cause harm. What makes Masthead stand out is its high-security standards. Masthead does not need direct access to clients' data and the data never leaves the client environment. This means we are HIPAA compliant and do not require any downgrades to client security standards. Show less



C2C

• France
• Computer Networking Products
• 100 - 200 Employee

• Community Team Lead

  • Apr 2023 - Present

  Canada



MeasureCamp

• United Kingdom
• IT Services and IT Consulting

• Organizer / Volunteer

  • Jan 2022 - Present

  United States & Canada



OWOX BI

• United States
• Software Development
• 1 - 100 Employee

• Product Manager

  • 2017 - May 2020

  Kiev Metropolitan Area As a product manager, I generated and validated growth hypotheses and product strategy. I have analyzed and captured customers’ needs in features and user stories to build products that correspond to the user’s problems. Conducted user interviews as well as market and competitor research applying both qualitative and quantitative methods. Communicated closely with Customer Success, Sales, Design, Analytics, and Marketing teams to ensure product strategy alignment and gathered feedback on… Show more As a product manager, I generated and validated growth hypotheses and product strategy. I have analyzed and captured customers’ needs in features and user stories to build products that correspond to the user’s problems. Conducted user interviews as well as market and competitor research applying both qualitative and quantitative methods. Communicated closely with Customer Success, Sales, Design, Analytics, and Marketing teams to ensure product strategy alignment and gathered feedback on whether the product solves the problems of our users. - Generated 9% of new revenue within a quarter by designing and executing an acquisition strategy for a new segment of enterprise clients; - Reduced churn rate by 30% for the first tire users through initiating and developing Service Level Objectives with the Engineering team; - Increased monthly sales by 7% in 3 months by creating and delivering product training and consulting Marketing, Sales, and Customer Success teams to leverage their product fluency; - Helped generate 6% of the company’s MRR by assisting the Sales team in presales meetings and consulting leads on both marketing and data strategy; - Improved client’s media ad ROI by 15% through introducing media advertisement view-through measurement approach; - Implemented Scrum framework and biweekly sprint delivery, which resulted in clarity and predictability of the feature development process. Show less



RAGT

• France
• Business Consulting and Services
• 1 - 100 Employee

• Marketing Manager

  • 2015 - 2017

  Kyiv, Kyiv City, Ukraine Directed and executed marketing strategy, positioning, value proposition, defined marketing mix, and set KPIs. Measured and improved Net Promoter Score by 23% in 6 months through designing sales team training and leveraging customer in-store experience. Organized an event for the B2B segment, which resulted in a 243% ROI. The results of the event were achieved by careful segmentation of the existing customer base and their needs, so nearly 40% of attendees purchased after the… Show more Directed and executed marketing strategy, positioning, value proposition, defined marketing mix, and set KPIs. Measured and improved Net Promoter Score by 23% in 6 months through designing sales team training and leveraging customer in-store experience. Organized an event for the B2B segment, which resulted in a 243% ROI. The results of the event were achieved by careful segmentation of the existing customer base and their needs, so nearly 40% of attendees purchased after the event. Launching a customer retention campaign. As a result, customer retention rates were leveraged to 55% from 31%. Launching an offline campaign to leverage customer awareness in remote regions. Working on leveraging customer experience and improving qualitative indicators such as customer satisfaction, willingness to recommend, intention to repurchase. Show less



Boosta

• Sweden
• Professional Training and Coaching
• 1 - 100 Employee

• Product Manager

  • Jan 2014 - Dec 2015

  Kyiv, Kyiv City, Ukraine - Managed a team of 5; - Performed business analysis (internal & customer & market requirements) and client consulting; - Delivered product solutions for clients’ business cases within optimal time, complexity, and on budget; - Gathered product requirements, developing technical specifications and mockups.