Experience

GO Digital Marketing

• Bangladesh
• Advertising Services
• 1 - 100 Employee

• Account Director

  • Apr 2018 - Present

  • Increasing customers' ROI, developing customer relations, and leading all digital marketing activities (Awareness and Performance including e-Commerce) • Managing a large client portfolio including (B2B & B2C) Cal, Fly card by EL-AL, Caesarstone, Yoel Geva and PIX (e-Commerce website). • Building media plans, Gantts, and digital activities to scale sales and awareness. • Leading and developing the digital media strategy in various platforms: Google, Facebook, Instagram, YouTube, TikToK, Outbrain, Criteo and IDX. • Leading a team of campaign managers, account manager and analyst. • Working with various stakeholder: PPC, Social, SEO, Analysis, Studio, Content writers and sub-contractors. Show less



Groupon

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Marketing Manager - Lifestyle Category

  • 2014 - 2017

  • Plan and manage the website supply to fit the demand.• Identify and analyze trends and demands in order to define the structure and pricing of deals.• Plan and manage the site's digital assets (website, banners, push notifications). • Build daily newsletters according to different segments. • Management of campaigns from preliminary planning to execution.• Create sales presentations to assist sales agents to close new businesses. • Analyze sales and marketing reports to support the marketing strategy• Responsible for collaboration with strategic partners.• Writing and editing newsletter for business partners - Year summary, upcoming campaigns etc. Show less

• Deputy Head of Editorial

  • 2013 - 2014

  • Supervision on the content and design of deals and banners, made by the creative team (writers and designers).• Writing and translation of key content and the banners of the site. • Supervision on the site's operators team.

• Marketing Copywriter

  • 2012 - 2013

  • Writing and editing Marketing content in variety of areas as lifestyle, truism, products and live performance deals.


nana10
• Entertainment Providers
• Deputy Food Editor

  • 2011 - 2011