Manager, Greater China Sales, MICE & Marketing

• Jan 2021 - Present

• In charge of all MICE sales activities in mainland China• In charge of business development in high-end luxury travel segment• Develop relationship with cross-industry partners and civil organizations and associations for business collaboration (Pop Mart, Sweet 7, Chinese Enterprise Association Singapore, and etc.)• Lead resort’s participation in Fliggy’s 618 and Double 11 campaign and other occasional campaigns initiated by Chinese OTAs• Completed contract negotiation regarding system integration with Meituan and Fliggy in 2021• Manage and create marketing content & copy in Chinese language for quarterly and seasonal resort-wide campaigns including Chinese New Year, Halloween, Christmas, and etc.• Manage company’s Chinese social media accounts including Wechat, Weibo, Douyin, and Red • Lead participation in both online and offline roadshows, trade marts, and other business events• Research and conduct regular China market insight report for corporate strategic decision making• Assist Travel & Leisure sales with data analytics and routine communication Show less

Sales Manager, Eastern China

• Feb 2020 - Dec 2020

Assistant Digital Marketing Manager

• Oct 2019 - Jan 2020

- Managed hotel’s WeChat and Weibo account and published original posts to both platforms - Managed hotel’s digital sales & marketing channels including WeChat store, OTAs, and Dianping - Monitored and reported monthly on hotel’s both traditional and social media exposure - Participated in the planning and execution of various marketing & PR events on property - Managed hotel’s WeChat and Weibo account and published original posts to both platforms - Managed hotel’s digital sales & marketing channels including WeChat store, OTAs, and Dianping - Monitored and reported monthly on hotel’s both traditional and social media exposure - Participated in the planning and execution of various marketing & PR events on property

Marketing Manager

• Dec 2016 - Jan 2018

- Responsible for running property’s VIP Program with average monthly table drop over $6 million- Reported VIP program’s operation summary weekly to the general manager- Audited VIP program’s win/loss and independent agents’ commission payout- Managed the VIP Service team (10 reps) and established property’s VIP service SOPs • Maintained excellent relationship between the company and over 50 VIP guests - Managed advertising and promotion with local Chinese media companies and PR agency- Operated company’s social media accounts including WeChat and Weibo- Organized and hosted marketing events in Los Angeles and San Francisco - Translated various documents of over 50,000 words from English to Chinese for all departments- Maintained excellent relationship with local community leaders and members- Developed and executed unique marketing strategies focusing on local target markets- Assisted Department of Human Resources with pre-opening mass recruitment VIP guests. Show less

Marketing Coordinator (Pre-opening)

• Jul 2016 - Dec 2016

- A member of the pre-opening team (Joined 5 months before opening).

Far East Marketing Ambassador

• Feb 2015 - Jul 2016

- Conducted room inspection prior to VIP guests' arrival. - Escorted VIP guests to off-property restaurants, malls, shows, golf courses, and etc. - Coordinated between departments to arrange personalized services for guests. - Hosted VIP casino guests from China. - Conducted room inspection prior to VIP guests' arrival. - Escorted VIP guests to off-property restaurants, malls, shows, golf courses, and etc. - Coordinated between departments to arrange personalized services for guests. - Hosted VIP casino guests from China.

Server at Tables, the Portman Ritz-Carlton, Shanghai

• May 2013 - Jun 2013

A summer externship at Tables, a high-volume all-day-dining restaurant, at the Portman Ritz-Carlton, Shanghai. A summer externship at Tables, a high-volume all-day-dining restaurant, at the Portman Ritz-Carlton, Shanghai.