Experience

KraneShares

• United States
• Financial Services
• 1 - 100 Employee

• Marketing Consultant

  • May 2023 - Present



Edelman

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Public Relations Intern

  • May 2021 - Jul 2021

  - Competition Analysis, and work with the marketing team to develop related counter strategy. - Organizing KOLKOC and warehouse data, and develop data visualization dashboard based on the need of the Logistic Department. - Communication and social media related assignments, by using Photoshop and other tools. - Work with the Admin Department on the reimbursement management, and help to update the new reimbursement guidance. - Organizing design portfolio for designing colleagues. - Managing Adidas Yoga Day field promotion project, and coordinate with the marketing team on the project influence report and the promotion guidance in Tier 1 and 2 level of metropolitan areas. Show less



Rutgers University

• United States
• Higher Education
• 700 & Above Employee

• Teaching Assistant

  • Sep 2020 - May 2021

  - Set up the Zoom meeting link and distribute it to the students. Give instructions to students if they have issues with the connection during a Zoom session. - Put handouts, problem sets, instructions for group activities, or any materials students may need for class in one folder. Help the instructor manage the chat window or monitor the participant window for raised hands. - Responsible for the attendance records and the virtual office hours (Q&A). - Incorporate software and hardware options that can vastly enhance the teaching and learning experience for the instructor and students. Show less



KraneShares

• United States
• Financial Services
• 1 - 100 Employee

• Digital Marketing Intern

  • Jun 2020 - Aug 2020

  - Responsible for purchasing the highest-rated microphones, ring lights, phone holders, and tripods on Amazon. - Researched attractive filming styles, and synthesized them into a guidance document for our New media employees. - Participated as an editor to combine the different clips into one cohesive video and transcribed the subtitles into English. - Researched trends among the video formats of our competitors. - Translated KraneShares articles into Chinese, more than 7000 words, included Q1 2020 China Internet Report and Summary and Bilibili Interview. Show less



KraneShares

• United States
• Financial Services
• 1 - 100 Employee

• Marketing Intern

  • May 2019 - Jul 2019

  - Web Analytics, Email & Clickstream. - Production of company internal web pages, Excel Bloomberg and other work. - Real-time understanding of industry development, tracking customer's online data, and developing a better delivery plan for customers. - Established an internal communication environment based on Trello and SharePoint for a better collaboration to our colleagues. - Web Analytics, Email & Clickstream. - Production of company internal web pages, Excel Bloomberg and other work. - Real-time understanding of industry development, tracking customer's online data, and developing a better delivery plan for customers. - Established an internal communication environment based on Trello and SharePoint for a better collaboration to our colleagues.