David Aragon
Art Director at THE FULLEST- Claim this Profile
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Bio
Experience
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THE FULLEST
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Wellness and Fitness Services
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1 - 100 Employee
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Art Director
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Jun 2016 - Present
- Designed multiple responsive website iterations in XD that now converts thousands of DTC sales of original product line- Audited user data from Hotjar weekly to identify usability pain points and formulate design solutions to improve the experience- Art directed and designed nine volumes of print magazine distributed globally and stocked by Whole Foods + Urban Outfitters - Lead photographer & producer for advertising campaigns for brands like Goldfaden MD, Craig's Vegan, Daily Harvest, Voodoo Toys, Date Syrup, and Farmer's Dog- Recruited and managed freelance artists and creative crew for content to grow our following from the brand’s inception to today (57k+ newsletter list, 55k+ social media fans)
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Matthew Kenney Culinary Academy
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United States
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Higher Education
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Online Instructor
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2014 - 2016
- Taught courses on the fundamentals and advanced techniques of food photography to ensure student success and comprehension- Evaluated student work and provided in-depth constructive feedback to empower each student, grow their skills and fast-track their learning- Co-developed and co-produced original courses that attracted hundreds of students - Taught courses on the fundamentals and advanced techniques of food photography to ensure student success and comprehension- Evaluated student work and provided in-depth constructive feedback to empower each student, grow their skills and fast-track their learning- Co-developed and co-produced original courses that attracted hundreds of students
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Education
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BrainStation
Diploma, User Experience Design -
BrainStation
Certificate, UI Design