Customer Success Enabler

• Jan 2023 - Present

International Business Developer

• Jan 2022 - Jan 2023

Digital Project & Customer Success Representative - relevanC Marketing Solutions (Groupe Casino)

• Jan 2020 - Dec 2021

● Reporting to the Customer Success Manager● Implementation of the cashback solution for 3 publishers (clients)● Organization and coordination of the projet with internal and external stakeholders● Analysis of clients’ feedback and project management ● Development of the cashback solution and improvement of the customers’ journey ● Design and implementation of customized reports and monitoring of the identified KPIs to optimize the business● Elaboration of Media Kits and commercial negotiations with Account Managers of the affiliate platforms Show less

Digital Project Specialist, Casino Max Mobile App, Maxit (Groupe Casino)

• Jul 2019 - Dec 2019

● Development of new loyalty mechanics and elaboration of commercial prommotions ● Implementation of marketing activations in coordination with the marketing, graphic design and technical teams ● Identification of the right marketing channel per activation and execution of a 360 communication plan ● Tracking of the activation plans and analysis of the marekting and sales KPIs ● Development of new loyalty mechanics and elaboration of commercial prommotions ● Implementation of marketing activations in coordination with the marketing, graphic design and technical teams ● Identification of the right marketing channel per activation and execution of a 360 communication plan ● Tracking of the activation plans and analysis of the marekting and sales KPIs

Senior Product Manager

• May 2017 - Oct 2017

● Identification of the market’s requirements and customers’ needs ● Analysis and idetification of instore customer experience to improve visibility ● Launch of new products, establishment and execution of the go-to-market strategy ● Analysis of the In-Market Sales and establishment of tactical activities to boost them ● Identification of the market’s requirements and customers’ needs ● Analysis and idetification of instore customer experience to improve visibility ● Launch of new products, establishment and execution of the go-to-market strategy ● Analysis of the In-Market Sales and establishment of tactical activities to boost them

Trade Marketing Executive, Levant and North Africa

• Jun 2013 - Oct 2016

● Monitoring of the P&L and management of the marketing budget to deliver and reinforce the market’s strategy● Development and execution of Brand Plans and yearly activity calendar in coordination with the distributors in the LENA region● Assessment of completed activations and identification of best opportunities to drive brand performance and depletion growth

Brand Executive and Trade Marketing, Graduate Program, Lebanon Domestic

• Nov 2012 - May 2013

● Coordination with the Lebanon Diageo and MENA Moët Hennessy teams and effective implementation of business plans● Enhancement of consumers’ engagement with ATL, BTL and innovative activations based on the markets’ need and consumers’ trend