Yousef Al-Harases

Senior Digital Marketing Specialist at REVTON
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Credentials

  • Grow Your Business With Facebook
    Facebook
    Mar, 2019
    - Sep, 2024
  • Google Analytics for Beginners
    Google
    Feb, 2019
    - Sep, 2024
  • Google Ads Display
    Google
    Feb, 2019
    - Sep, 2024
  • Google Ads Video
    Google
    Jan, 2019
    - Sep, 2024
  • Google Ads Fundamentals
    Google
    Sep, 2018
    - Sep, 2024
  • Google Ads Search
    Google
    Sep, 2018
    - Sep, 2024

Experience

    • United Arab Emirates
    • Internet Marketplace Platforms
    • 1 - 100 Employee
    • Senior Digital Marketing Specialist
      • Sep 2021 - Present

      • Earned $850K revenue per month with 24x ROAS for US electronic retailer client • Increased orders number by15% month over month • Responsible for media planning, creating Search, Shopping, And paid social (Facebook, Instagram, Snapchat, And Reddit) campaigns, optimizing towards achieving High ROAS, scaling up, And reporting. • Earned $850K revenue per month with 24x ROAS for US electronic retailer client • Increased orders number by15% month over month • Responsible for media planning, creating Search, Shopping, And paid social (Facebook, Instagram, Snapchat, And Reddit) campaigns, optimizing towards achieving High ROAS, scaling up, And reporting.

    • Jordan
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Executive
      • Sep 2017 - Sep 2021

      • Execute SEM and Social Media campaigns and ongoing optimization technique • Manage and implement interim, weekly, and wrap-up reporting • Track media expenditures to ensure budget compliance • Provide analysis and recommendations as campaigns evolves • Plan and implement online campaigns according to the client’s objectives • Deliver campaigns within agreed objective and budget • Execute SEM and Social Media campaigns and ongoing optimization technique • Manage and implement interim, weekly, and wrap-up reporting • Track media expenditures to ensure budget compliance • Provide analysis and recommendations as campaigns evolves • Plan and implement online campaigns according to the client’s objectives • Deliver campaigns within agreed objective and budget

    • Digital Marketing Executive (Freelance)
      • Jan 2019 - Mar 2019

      ● Handled SEM campaigns for plumbing & AC services ● Measuring, analyzing reports & optimizing budgets ● Implementing GTM to the website, Google Ads & Google Analytics tags ● Conversion tracking using Google Ads conversion and Google Analytics ● Generate leads and monitor the ROI ● Conversion Optimization in order to reduce Cost.Conv and higher the Conv.Rate ● Handled SEM campaigns for plumbing & AC services ● Measuring, analyzing reports & optimizing budgets ● Implementing GTM to the website, Google Ads & Google Analytics tags ● Conversion tracking using Google Ads conversion and Google Analytics ● Generate leads and monitor the ROI ● Conversion Optimization in order to reduce Cost.Conv and higher the Conv.Rate

    • Spain
    • Software Development
    • Branch Manager
      • Nov 2016 - Nov 2017

      ● Direct all operational aspects including distribution operations ● customer service ● human resources ● administration and sales ● Assess local market conditions and identify current and prospective sales opportunities ● Direct all operational aspects including distribution operations ● customer service ● human resources ● administration and sales ● Assess local market conditions and identify current and prospective sales opportunities

    • Salesman
      • Oct 2014 - Oct 2015

      ● responsible for selling and marketing timeshares to potential customers ● responsible for cold calling and prospecting clients ● work mostly with guests on demonstration tours and weekend events at the property ● responsible for assisting the buyer with credit applications, preparing him to close on his purchase ● responsible for selling and marketing timeshares to potential customers ● responsible for cold calling and prospecting clients ● work mostly with guests on demonstration tours and weekend events at the property ● responsible for assisting the buyer with credit applications, preparing him to close on his purchase

Education

  • Jami'at Al-Balqa Al-Tatbiqiyya
    BS. Bachelor of Business Management, Business Administration and Management, General
    2014 - 2018
  • Madaba Institute for Mosaics Art and Restoration
    Diploma of Mosaics Art and Restoration, Archeology
    2011 - 2013

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