Yoshinori Kaneko

Product Marketing Lead, EC Service at NTT DOCOMO, INC.
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Contact Information
us****@****om
(386) 825-5501
Location
Tokyo, Japan, JP

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Bio

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Experience

    • Japan
    • Telecommunications
    • 200 - 300 Employee
    • Product Marketing Lead, EC Service
      • Feb 2023 - Present

      - Developed marketing and communication strategies.- Managed marketing budgets.- Executed promotions to acquire new customers by channel. (e.g., Paid media, Owned Media, SEO)- Planned CRM measures for customers. (e.g., Price promotion, e-mail magazine)

    • Product Marketing, EC Service
      • Feb 2021 - Jan 2023

    • United Kingdom
    • Computer Games
    • 700 & Above Employee
    • Marketing, Steam(Digital)
      • Apr 2020 - Jan 2021

      - Planned promotional measures on Steam store.- Negotiated with Valve to obtain promotional cooperation.- Developed sales strategies for each product. (e.g., Price promotion, Improvement of product page)

    • Sales Planning, Console(Physical)
      • Aug 2017 - Jan 2021

      - Developed sales strategies for each retailer.- Managed sales budgets by product.- Created sales forecasts for new products.

    • Sales, Console(Physical)
      • Aug 2017 - Mar 2020

      - Negotiated wholesale physical console games with EC retailers. (e.g., Amazon, Rakuten Books)- Planned joint promotions with them.

    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Labor Relations
      • May 2017 - Jul 2017

    • Sales
      • Jul 2015 - Apr 2017

    • New employee training
      • Apr 2015 - Jun 2015

Education

  • 大阪大学
    Bachelor's degree
    2011 - 2015

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