Finance Mentor

• Aug 2015 - Present

Acompañar a líderes y empresas a ser más productivas y felices Acompañar a líderes y empresas a ser más productivas y felices

Marketing & Communications Consultant for Latin America & Caribbean

• Jun 2014 - Dec 2017

Identify and secure new business opportunities with a focus on companies with operations across Latin America and the Caribbean. Prepare customized pitch documents to fulfill RFP (request for proposal) requirements and client-specific needs. This role includes but is not limited to conducting market analysis and grassroots research to develop an optimal strategic plan for each potential customer. Develop organizational and account team structures based on new business acquisition and new account needs. Manage individual account budget planning needs and develop internal processes necessary to manage each new account.

Communications Consultant for Dominican Republic

• Aug 2013 - Feb 2014

Sales Director

• Jan 2010 - 2013

Responsible for the development and management of sales distribution channels. Served as people manager of six direct reports with an organizational structure of more than 150 employees.Directly responsible for defining and implementing sales strategies, leading the entire sales team to meet targets and managed the regional sales organization budget and P&L.

Marketing Director

• Jun 2007 - Jan 2010

• Managed all product development initiatives as well as new market opportunities. • Led a team of six direct reports with an organizational structure of 50 employees across the areas of marketing, advertising and sales. • Managed revenue targets, advertising and marketing (A&M) spend and the entire sales pipeline. • Developed and implemented new products and services for TV digital subscription, Internet 4G and IP telephony.

Advertising Manager

• Aug 2006 - Jun 2007

• Responsible for the development and implementation of commercial and institutional communication channels for a large internal product portfolio, which included the areas of Internet, Fixed and Mobile Services. • Oversaw the development and implementation of advertising and communication campaigns including but not limited to creative concepts, graphic design, field testing, media plans, A&M investments, etc. • Managed over USD $20M promotion and sponsorship budget. • Responsible for the development and implementation of commercial and institutional communication channels for a large internal product portfolio, which included the areas of Internet, Fixed and Mobile Services. • Oversaw the development and implementation of advertising and communication campaigns including but not limited to creative concepts, graphic design, field testing, media plans, A&M investments, etc. • Managed over USD $20M promotion and sponsorship budget.

Project Manager

• Dec 2004 - Aug 2006

Responsible for the development and implementation of a key CRM initiative called "Customer Oriented Business Transformation" that aimed to transform the company’s business model around the needs of the customer.Worked closely with the executive committee and senior management team to define new scopes of work, roles and responsibilities, along with the redefinition of objectives and budget, in alignment with the new business model established by the above mentioned CRM initiative. Oversaw bidding process for the selection of an international consulting firm that would be responsible for the rollout and implementation of the new business model while performing and identifying quality control measures and other key project management aspects such as time delivery and cost variables.

Marketing Manager

• Dec 1999 - Dec 2004

• Responsible for the development and implementation of sales and marketing strategies for the cellular service product unit and managed the revenue targets for both consumer and commercial customer segments. • Oversaw product life cycles for these units, which included the execution of positioning and communications strategies, price setting and sales and distribution channels. • Developed strategies and customer loyalty strategic plans to increase customer retention. • Managed product P&L to ensure healthy profitability margins, as required by shareholders, through budgeting of expenditure and income of the product.

Project Leader (New Product Development)

• Jul 1997 - Dec 1999

• Responsible for development, implementation and sales trainings for new products in the mobile business unit namely, for the rollout of the first digital cellular network and the first prepaid cellular service in the Dominican Republic.• Coordinated market research to understand the needs and the different customer profiles of our target audience.• Developed business plans including feasibility studies, financial analysis and marketing plans to ensure new product viability.

Marketing Analyst

• Sep 1995 - Jul 1997

Responsible for the implementation of marketing plans surrounding the development and growth of the mobile communications product portfolio.Analyzed different market segments and customer profiles to determine the actions that contribute to achieving the objectives for the product.