Yiyang Chen
Brand Strategy Intern at Superunion- Claim this Profile
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Mandarin Chinese Native or bilingual proficiency
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English Native or bilingual proficiency
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Japanese Limited working proficiency
Topline Score
Bio
Experience
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Design Bridge and Partners
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United Kingdom
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Advertising Services
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400 - 500 Employee
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Brand Strategy Intern
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Oct 2021 - Present
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Art Fair in Hotel
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Arts & Crafts
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1 - 100 Employee
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Marketing And Media Intern
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May 2021 - Aug 2021
- Spearheaded on personal brand building project for the founder, including weekly social media posting and video filming - Directed, filmed, edited, and posted 5+ 3-minute videos that received 5000+ views and 150+ likes on average - Selected and screened 500+ KOLs and KOCs; negotiated with and invited 80+ KOLs and KOCs to attend AFIH2021 - Co-created and edited social media content with KOLs and KOCs that received 150+ likes the highest - Livestreamed 5 events with average views of 10000+ - Produced 5000+ photographs used in official WeChat public account articles with 1500+ views on average Show less
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Global China Connection
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United States
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International Affairs
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1 - 100 Employee
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Team Devemlopment Chair
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Sep 2019 - May 2020
- Designed team-bonding events, including get-together party, big-little matching, hot-pot social - Coordinated with other committees and provide logistic support for organization-wide events - Designed team-bonding events, including get-together party, big-little matching, hot-pot social - Coordinated with other committees and provide logistic support for organization-wide events
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Vanderbilt University
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United States
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Higher Education
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700 & Above Employee
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Multicultural Leadership Council Publicity Co-Chair
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Apr 2019 - May 2020
- Produced posters that attract 300 students on average to attend 10+ activities- Managed official Instagram and Facebook account with 850+ followers- Created 40+ posts that received 100+ likes on average- Designed and order MLC merchandise products, including T-shirts, stickers, themed jerseys
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PR Chair for Memorial House on the Commons Ingram
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Oct 2018 - May 2019
- Managed house Instagram account with over 400 followers- Planned over 20 house events, including grill party, rock painting, in collaboration with House Advisory Council members- Developed Publicity for Commons events using social media platforms- Oversaw events such as the Green Activity with other 9 Commons PR Chairs for over 1000 people
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Frist Art Museum
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Museums, Historical Sites, and Zoos
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1 - 100 Employee
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Interpretation and Public Programs Intern
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Jan 2020 - Mar 2020
- Designed, innovated, and archived 100+ types of multi-media sources to optimize visitor experience - Created and organized materials for docent training, audio tours, gallery guides, and programs for adult visitors
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Martin ArtQuest Volunteer
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Oct 2019 - Mar 2020
- Greeted and encouraged visitors to participate in MAQ activities for 8 hours per month- Provided assistance to visitors with interactive activities, including printmaking and watercolor drawing
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Jean and Alexander Heard Libraries
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United States
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Libraries
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1 - 100 Employee
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The Buchanan Library Data Curation and Web Development for Cultural Heritage Preservation Fellow
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Jan 2020 - Mar 2020
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Beijing Minsheng Art Museum
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Beijing City, China
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Exhibition Department Intern
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Jun 2019 - Jul 2019
- Helped mount The Annual Exhibition of Contemporary Art of China 2018 - Conducted research on 30+ Chinese contemporary artists and 50+ of their art works - Reviewed and edited a 700-page catalog of the New Ink Art in China 1978-2018 exhibition - Helped mount The Annual Exhibition of Contemporary Art of China 2018 - Conducted research on 30+ Chinese contemporary artists and 50+ of their art works - Reviewed and edited a 700-page catalog of the New Ink Art in China 1978-2018 exhibition
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Ball State University
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Higher Education
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700 & Above Employee
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Student Intern at David Owsley Museum of Art
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Aug 2017 - May 2018
- Engaged in research on all the Rococo paintings, sculptures, and East Asian arts in the museum collection- Helped plan museum events- Organized files in the office
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Docent at David Owsley Museum of Art
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Sep 2016 - May 2018
- Lead art tours to visitors. - Attended weekly docent training meetings. Help with activities at the museum.
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National Museum of China
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Beijing City, China
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Summer Intern
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Jun 2017 - Jul 2017
Translated initial documents from Chinese to English for the establishment of BRICS (Brazil, Russia, India, China and South Africa) Art Association Translated initial documents from Chinese to English for the establishment of BRICS (Brazil, Russia, India, China and South Africa) Art Association
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Education
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Vanderbilt University
Bachelor's degree, History of Art, Human and Organizational Development -
Indiana Academy for Science, Mathematics, & Humanities
High School Diploma