YINLIANG DENG

Marketing Intern at AB InBev APAC
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Contact Information
us****@****om
(386) 825-5501
Location
London Area, United Kingdom, GB

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Experience

    • China
    • Food and Beverage Services
    • 200 - 300 Employee
    • Marketing Intern
      • Apr 2021 - Present

    • Business Consulting and Services
    • 700 & Above Employee
    • Deloitte Club Member
      • Jul 2020 - Present

      Actively participate in the promotion and design of the Deloitte Digital Elite Challenge and campus recruitment activities;Contact the King's College London employment department and the King’s College London Chinese Students’ Federation, and after active negotiation, obtain their support for Deloitte activities by WeChat official account and the alumni community and through Xiaohongshu, Zhihu, etc., successfully attract more than 390 students to pay attention to the Deloitte China recruitment projects.

    • China
    • Food and Beverage Services
    • 200 - 300 Employee
    • ABInbev Campus Challenge
      • Jun 2020 - Jul 2020

      Understand the beer delivery business data in stores of ABInbev and other beer brands, and sort out all possible factors that affect the beer delivery business and ABInbev’s delivery performance;Using Python and Excel to analyze store beer takeaway sales data and the performance comparison between ABInbev and other competing brands, determine the significant influence factors of beer takeaway sales performance, including cuisine, product prices, etc.;Combining data analysis and research results, two marketing plans, "Budweiser Board Game" and "Workday Beer Delivery Package", were proposed to increase the beer sales of ABInbev’s Asia-Pacific stores.

    • United States
    • Business Consulting and Services
    • 700 & Above Employee
    • Part-time assistant
      • May 2020 - Jun 2020

      Read industry research reports to understand the pattern of various links in China's hemodialysis industry, benchmark the historical data of the United States and Japan, including incidence and diagnosis rates, and estimate the size of the Chinese hemodialysis market;Study hemodialysis charges and medical insurance policies in 6 key cities, subdivide the upper limit of medical insurance for drugs, consumables and hemodialysis services, and help predict the short-term future hemodialysis medical insurance model and charging standards;Compare the advantages and disadvantages and policy barriers of the three business models of self-construction, acquisition and cooperation, and provide customers with the best strategic suggestions.

    • Product Intern
      • Feb 2020 - May 2020

      Study 7 job search software analyze their main functions and target users, and explore the needs of the Chinese job search software market;Design and distribute more than 700 questionnaires through interviews with international students, have in-depth understanding of the difficulties of international students in job hunting, and timely feedback survey results to provide ideas for product development;Design the first-generation product model with the development team combining the research results, and put it into the international student market to verify product requirements and successfully obtained more than 410 users and more than 240 feedbacks.

    • United States
    • Professional Services
    • 700 & Above Employee
    • Talent Consultation Intern
      • Jul 2019 - Sep 2019

      Combining Mercer's IPE and 3P methodology, analyze and process more than 20 tables containing 2,000,000 pieces of data through Python and Excel, and use the integrated data for intelligent system development and testing to efficiently promote the digital reform of the enterprise;Collect more than 70 survey data from members of various departments through efficient communication, according to investigators, needs and departments, sort them into three reports to find out needs and suggestions for the system development team.

    • China
    • Banking
    • 100 - 200 Employee
    • Human Resources Advisory Project Leader
      • Sep 2018 - Dec 2018

      Lead a 9-person project team, analyze the recruitment process of more than 20 industry benchmark companies, and make suggestions for optimization and improvement of the client's campus recruitment process based on the employment supplier market;Through interviews with newly recruited employees and works in human resources department, sort out the training needs and current pain points in the banking industry, plan and streamline the company's online course training system, optimize the interface logic of the course platform, and greatly improve the effective learning time of employees;

Education

  • King's College London
    Bachelor's degree, Computer Science with Management
    2019 - 2022

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