Yinglin He

Designer at APOC STORE
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Contact Information
us****@****om
(386) 825-5501
Location
New York City Metropolitan Area
Languages
  • English Native or bilingual proficiency
  • Chinese Native or bilingual proficiency

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Bio

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Experience

    • Retail
    • 1 - 100 Employee
    • Designer
      • May 2022 - Present

      • Created designs that were featured on Apoc Store's website and mobile app, resulting in increased exposure and sales for the products. • Collaborated with the Apoc team to refine and optimize designs for maximum impact and sales. • Maintained communication with the Apoc team to ensure the timely delivery of high-quality designs that met their standards and requirements. • Adapted to Apoc Store's branding guidelines and provided design suggestions to align with their brand identity. • Created designs that were featured on Apoc Store's website and mobile app, resulting in increased exposure and sales for the products. • Collaborated with the Apoc team to refine and optimize designs for maximum impact and sales. • Maintained communication with the Apoc team to ensure the timely delivery of high-quality designs that met their standards and requirements. • Adapted to Apoc Store's branding guidelines and provided design suggestions to align with their brand identity.

  • YINGLIN
    • New York, United States
    • Founder
      • Jun 2020 - Present

      · Conduct market research to identify gaps in the fashion industry, and created a brand that fills the need for innovative designs with unique elements. · Collaborate with manufacturers to create each collection and maintain close communication. Ensure that final products are aligned with the brand's vision and standards. · Establish a strong online presence for YINGLIN, including an e-commerce website and social media platforms. Utilized social media to showcase the brand's designs, engage with customers, and attract new followers. · Participate in fashion shows and events to increase the brand's exposure and showcase YINGLIN's unique designs. Maintained relationships with industry professionals and potential customers to build a loyal following for the brand. Show less

  • Oogie Art
    • Shanghai, China
    • Fashion Design Portfolio Instructor
      • Feb 2022 - Feb 2023

      · Led practice-based professional fashion portfolio development sessions, providing one-on-one mentorship and coaching to guide clients in building portfolios that demonstrate creativity, self-expression, and professional growth. · Worked collaboratively with clients to plan and execute instructional strategies, helping them to understand the fashion industry and build their design skills. Ensured that each strategy aligned with the client's goals and needs. · Participated in weekly meetings with team members to monitor progress, share ideas, and model the company's core values. Ensured that all team members were aligned with the company's mission and vision. · Developed a comprehensive design curriculum that encompassed various aspects of the fashion industry, including design principles, industry trends, and best practices. Utilized a variety of teaching methods to engage clients and create an engaging learning experience. Show less

  • PRESTIGE HK
    • Hong Kong SAR
    • Featured Designer
      • Feb 2022 - Feb 2022

  • iDest Megazine
    • Shanghai, China
    • Featured Designer
      • Jan 2022 - Jan 2022

  • B.Y RTW
    • Shanghai, China
    • Associate Designer
      • Jun 2021 - Jan 2022

      · Successfully delivered design sketches and prototypes for two collections · Conducted extensive research on trends, prints, trims, and silhouettes for two seasons · Created detailed flat sketches and tech packs for designs · Communicated effectively with factories to ensure that samples were well-executed and arrived on time · Utilized computer-aided design (CAD) software such as Photoshop to create rendered sketches with patterns, prints, and colorways · Maintained precision and attention to detail throughout the design process to ensure accurate translation from concept to finished product · Collaborated effectively with cross-functional teams to ensure the timely and successful delivery of high-quality products to market. Show less

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Featured Designer
      • Aug 2021 - Oct 2021

      · Showcased designs at the 2021 New York Fashion Week, as one of only seven emergent designers selected worldwide. Attracted significant media attention and positive reviews from the fashion industry. · Collaborated with Legitimate Tech, a blockchain company, and Ap0cene, an online marketplace, to explore the intersection of fashion and blockchain technology. Led discussions on the future of fashion in blockchain and the potential applications of NFTs in the industry. · Utilized blockchain technology to chip and tokenize designs in collaboration with Legitimate Tech. Created a new level of scarcity and value for fashion designs in the digital age. · Created a buzz in the fashion industry by pushing boundaries and embracing new technologies, positioning oneself as an innovative designer at the forefront of the fashion world. Show less

Education

  • Fashion Institute of Technology
    Associate of Arts and Sciences - AAS, Fashion/Apparel Design
    2019 - 2020

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