Experience

University

• professor



CHENGDU UNIVERSITY OF TECHNOLOGY

• professor

  • Dec 2004 - Present

  I am teaching courses including College Chinese, Contemporary Literature, Modern Chinese, History of Chinese Literature, Cultural Studies, Advertisement Designing and Drafting, Psychology of Advertisement, Market Research, Media Studies, Integrated Marketing Communication and Skill on Negotiation and Salesmanship. I am studying for media and culture,adversitment. I am teaching courses including College Chinese, Contemporary Literature, Modern Chinese, History of Chinese Literature, Cultural Studies, Advertisement Designing and Drafting, Psychology of Advertisement, Market Research, Media Studies, Integrated Marketing Communication and Skill on Negotiation and Salesmanship. I am studying for media and culture,adversitment.



univeisity

• professor

  • Jul 1986 - Present

  My main job is teacher and researcher which focus on media and culture,adversitment,communication studies and so on.I have taught at university for 24 years. I have established several Companys since 1992-2000.I established Chengdu Agan Food Co. Ltd in 1998,which acting as General Manager and engaged in operation and management. I organized Sichuan Economic Research in 1994-1999,which acting as vice chief editor and engaged in management, interviewing and compiling. I established Sichuan Heima Communication Co. Ltd in 1992-1999,which acting as General Manager and having planned ,organized and executed large and medium advertising promotions. I worked for DEPARTMENT OF HUMANITIES AND SOCIAL SCIENCES, SOUTHWEST JIAOTONG UNIVERSITY in 1986-1990, teaching courses of History of Chinese Revolution and Chinese History. I worked for EMEI CAMPUS OF SOUTHWEST JIAOTONG UNIVERSITY in 2000-2004,teaching courses including College Chinese, Contemporary Literature, Modern Chinese, History of Chinese Literature, Advertisement Designing and Drafting, Advertisement and Brand, Pubic Relations and Skill on Negotiation and Salesmanship. I worked for COLLEGE OF COMMUNICATION SCIENCE AND ART, CHENGDU UNIVERSITY OF TECHNOLOGY sice 2004,teaching courses including College Chinese, Contemporary Literature, Modern Chinese, History of Chinese Literature, Cultural Studies, Advertisement Designing and Drafting, Psychology of Advertisement, Market Research, Media Studies, Integrated Marketing Communication and Skill on Negotiation and Salesmanship. I have published 38 academic papers, 1 academic monograph and 3 co-authored monograph since 2002. Show less